Welcome to Launch Youniversity! This week in episode 146, David Farmer sits down for a behind-the-scenes discussion with the author, speaker, and brand consultant Jeff Henderson as he prepares to release his new book Know What You're FOR: A Growth Strategy for Work, An Even Better Strategy for Life. Jeff is a master communicator having been recently named by Forbes Magazine as one of 20 speakers you shouldn’t miss. As always the case with Jeff, this was a lively, insightful, and informative discussion.