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Hmm.. well, I guess it always was too good to be true – an affordable foundation that changes colour to exactly match your skin tone. The funny thing is that it DID exactly match my skin tone but I am certain that’s because my tone at the moment lives in a kind of warm beige zone and can take a degree of variability.
As you can see, it’s completely white in the bottle. One of the claims is that it fights the signs of make-up melt down… hello, what does that even mean?
Colour-adjust technology isn’t new – this formula is a blend of titanium dioxide and petrolatum with fine mica particles that show their colour when agitated, as in, when you move them around the skin. It goes onto your skin white and as you blend, the colour reveals. I checked back on mine almost hourly during the time I was wearing it and the shade, a kind of beige, didn’t change further from its initial lay down.
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You can see that it’s a pretty perfect match for my arm, and it was the same for my face. However, while it did work well for me in that respect, my feeling is that if you are not naturally somewhere in the middle of this kind of buff shade – if you fall pale or deep toned – it won’t be quite as successful. The first ingredient on the list is titanium dioxide and that fits with my first impression that I felt as though I’d put sun cream on my face. It feels rather thick and heavy compared to the formulas of foundations that we are used to and it stayed feeling heavy throughout the day. My skin felt tacky, not glowy! In terms of coverage weight, it’s light which is ironic since it feels so heavy. There was a tone perfecting element so I can’t say it didn’t do its job to a certain degree but the feel and weight just isn’t for me. I think I paid about £7 for it on Amazon. If you’ve tried this and your tone falls light or deep please do add your experience in comments. I wish I had someone else to try it on!
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11 comments
Would love it if it worked!
I bought it as I was really curious to see how it worked! It would probably be ok for me in winter time but I do fake tan this time of year and I looked ashy with this on…. not a good look. I found it separated on my skin as well and was not very long lasting – the smell put me right off too!!!
Oh gosh… I forgot about the smell.. a bit like emulsion paint!
yes!!! I couldn’t know what it reminded me of!!
I tried it and hated the look of it on my skin. Not a bad match but it looked mask like. I would have tried a bit harder if it hadn’t smelt so bad. It went straight in the bin.
Oh no! The smell is pretty awful.
I don’t know what all these women are complaining about. I love this. It looks great and I looks great. I also love the fact that it has sun block.
I waited 9 weeks for it to arrive and I’m so disappointed. It’s just like an oily moisturizer with no colour change/match at all. Total waste of time and money.
There was definitely a colour change and it evened out the colour of my face. Because I’m quite pale even the lighter foundations can look a bit orange on me but this was much nearer to my own, albeit uneven, colour. The foundation stayed even on my face for the whole day, but I did pat it into my skin with a brush as it was a bit shiny for me so maybe that helped stop it from separating.
I have to agree that the smell is quite off putting. I persevered and it did wear off towards the afternoon but it would be nice if the smell could be improved.
That sounds like a great result 🙂
I bought this after seeing all the amazing adverts thinking maybe there is a miracle cream out there – NO there isn’t as the coins they above say the texture is thick and at sticky and the white cream stays white( no colour change or even out of skin colour) in fact after I had spread this cream more it became transparent a total waste of money which I am asking returned given I got 2 for the price of 1