Thinking about placebos (a new ebooklet)

After months of working on this project, I confess to being amazed at how little we talk about, think about or use placebos.

Here's a 25-page ebook to get the conversation started. I think you'll find some pretty surprising research and analysis inside…

Feel free to share, or repost, or print it out:

Download the updated Placebo booklet

Now on Medium.

Thanks for reading, share if it makes you think…