Building a successful blog comes with many challenges and obstacles. This presentation is from the ProBlogger Training event in 2013. In it Darren Rowse talks about 5 common obstacles that bloggers face (including lack of time, lack of skills, fear, profitability and comparisons to others) and suggests how to overcome these issues.
9. lack of skills
⢠Iâm not techie enough
⢠I canât write
⢠I donât know anything about social media
⢠I canât design blogs
⢠I donât know code
15. fear
â˘what if people donât like me?
â˘what if nobody notices me?
â˘what if I look stupid?
â˘what if I make the wrong choices?
â˘what if it isnât perfect?
â˘what if I have nothing to say?
â˘what if I donât know enough?
â˘what if....
16. fear
fear is a signal that
something important is about
to happen - pay attention to it
17. fear
1. Whatâs the WORST Thing that could happen?
2. How would you recover if it happened?
3. Whatâs the BEST Thing that could happen?
21. ⢠I am not big enough to monetize
⢠I donât know which business model to go with
⢠I donât know how to create a product to sell
⢠I donât know how to ďŹnd advertisers
sustainability
24. sustainability
profit usually comes around an
exchange of value
1. who are your readers?
2. what are their needs & problems?
3. how can you deliver value to them?
27. the comparison game
⢠they have more readers
⢠they write better
⢠they write more posts
⢠they have better advertisers
⢠they get more comments
⢠they have a bigger social network
⢠they get better opportunities
33. âSuccess is determined not by
whether or not you face obstacles,
but by your reaction to them.
if you look at obstacles as a
containing fence, they become your
excuse for failure.
If you look at them as a hurdle, each
one strengthens you for the next.â
ben Carson
34. How to Become a great hurdler: Jump over a HEAP of hurdles