At the Hinge Research Institute, we’ve been busy assessing the state of the professional services marketplace – and the ways that high-visibility experts are transforming their industries. What we’ve found is a landscape in dramatic flux, where successful firms are increasingly shaped and led by Visible Experts℠.
We’ve published many of our findings in resources like our free research report and full-length book, The Visible Expert℠. But we wanted to dig deeper and better understand the role of high-visibility experts within individual industries.
That’s why we’ve created even more in-depth, industry-specific studies focusing on four marketplaces:
- Accounting and Financial Services
- Architecture, Engineering, and Construction
- Technology Services
- Management Consulting
We’ve supplemented our landmark research on the benefits and practices of Visible Experts with survey data from 530 firms to learn about the business challenges that each of these industries face and find out how high-visibility experts are addressing those top challenges in the marketplace.
The result? An unparalleled resource for rising Visible Experts in each of these four industries.
Unpacking Industry Differences
Why break down the research into industry-specific reports? The fact is, there are some striking differences in both the challenges faced by firms in each industry and the benefits that Visible Experts can deliver.
SEE ALSO: 7 Steps to Becoming an Industry Star
For example, the accounting and financial services industry in particular is dealing with the widespread retirement of leaders, the rise of a new generation of professionals, and the subsequent consolidation of firms. Finding and keeping good talent is a major priority for these firms – and as a result, top talent is at a premium. That premium is literal, too. Level 5 Visible Experts in accounting and finance can command over 14 times more than the average professional, a substantially higher increase than top experts in other industries.
Consider another example. In the technology industry, innovation is a higher priority than in the marketplace at large. That’s no surprise, as it’s especially critical for technology services firms to innovate in order to remain competitive. And this need for innovation is just one reason that tech services buyers seek Visible Experts for their unique expertise at a particularly high rate: it’s their top motivator, cited by about 70% of respondents.
More Detail, More Perspective
These reports contain specific findings on the Visible Expert phenomenon within each industry, including:
- How industry experts impact their firms and clients
- Why and how buyers seek out experts in each industry
- The marketing tools that experts use to raise their profile
- Techniques to increase expert visibility more quickly
In addition to these insights, these reports include a research-based assessment of the issues defining each marketplace, contextualized by Hinge’s leading expert in that industry. Providing further context, the reports feature Visible Expert profiles illustrating how top leaders have built their reputations.
A Report for Your Industry
Ready to download your free report? Just click on the study for your industry below:
- Visible Expert℠ Research Study: Technology Services Edition
- Visible Expert℠ Research Study: Management Consulting Edition
- Visible Expert℠ Research Study: AEC Edition
- Visible Expert℠ Research Study: Accounting and Financial Services Edition
If you have thoughts on the reports, we’d love to hear your comments below. We hope you find them useful.
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