Thinking Thursday: On Design’s Next Great Frontiers

Every Thursday I am posting a video that I think you need to watch.  Most of my previous suggestions have been from TED.  This video is from the Kellogg School of Management and features Paul Bennett, Chief Creative Officer of IDEO.  This video is a little more than an hour long.  Bennett has some fascinating insights into a number of topics that on the surface might seem pretty far afield from ours.  I think you’ll discover just a few minutes in that this is must watch content.

“A bonafide rockstar in the innovation and design world, Paul spoke to students from across Northwestern on the future of design. Topics included how IDEO has harnessed design to foster innovation in health care, education, and communities by focusing on love, beauty, religion, death and space. Learn more by watching the event video below (from the intro at Kellogg).

Can’t see the video?  You can watch it right here.