PlayOn is the first media-streaming software to bring ad skipping functionality to users after 2013 landmark court decision
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PlayOn announced the addition of the AdSkipper feature to its PlayOn and PlayLater TV-streaming software. The feature’s purpose is simple and stated directly in its name – skip advertisements on recorded network TV shows. PlayOn gives consumers the freedom and functionality to stream TV where they want it, when they want it and uninterrupted by the same ads over and over. A 2013 landmark court decision affirmed this functionality to be legal consumer fair use and empowered PlayOn to bring AdSkipper to its users.

 

 

Here’s what you need to know:

  • WHO: Free for PlayOn and PlayLater bundle users. Learn more here: www.PlayOn.tv
  • WHAT: Uninterrupted TV streaming on your terms. AdSkipper allows users to instantly skip the commercials on any stream recorded from ABC, CBS, FOX and NBC
  • WHEN: AdSkipper is available to all PlayOn and PlayLater bundle users starting, October 17
  • WHERE: Online content recorded on your PC via PlayLater, then streamed through PlayOn onto your Roku, Chromecast or mobile device

The media streaming landscape is rapidly changing, with cable providers, networks and advertisers scrambling to adjust to a savvy user that expects and demands complete control over their media content. In 2013, the Ninth Circuit court of appeals ruled skipping commercials is not a form of copyright infringement in the case of FOX v. Dish, making it legal for any streaming platform to give its users the ability to skip commercials. Since the ruling, PlayOn is the first media streaming software to bring ad skipping to its users. With today’s AdSkipper release, PlayOn and PlayLater users now have unfettered control over their recorded broadcast network shows.

PlayOn is no rookie to the media streaming space, as the company was one of the earliest players in the market in 2003. For the past 11 years, PlayOn has been adapting and innovating in an industry with a continually evolving legal landscape, bringing its users the most up-to-date features that new technologies can legally offer. AdSkipper brings PlayOn one-step closer to fulfilling its mission of revolutionizing TV to be user-centric and on-demand, all the while making its technology cutting edge within the laws that govern the industry.

For more information on PlayOn, PlayLater and how to get the AdSkipper feature, visit www.PlayOn.tv.

 

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