Hannah Bergen

Stitch Design Co. created design, logo and identity for Hannah Bergen's vintage heirloom kits, launching this fall.  

Each kit features a beautiful woven, sky blue case with custom sections for different sized paper tags, scissors and other low-tech accessories to help people collect and document stories and information about a piece of furniture, art, tableware or object. 

"We designed the logo, identity and kit, helping to curate all the items needed to record, remember stories and memories associated with heirlooms. Note-writing aunts and grandmothers in our family inspire us, never missing a chance to show us special objects in their homes. Framed photographs and wobbly candlestick holders each have stories—of travels, weddings, wars and loves." - Stitch Design Co. 

The case is enclosed with a no-frills, white paper wrap featuring product and company details in a black vintage typeface. The kit includes other decorative branding elements like a decorative blue leaf print and nostalgic hand sewn tags. 

Firm: Stitch Design Co.

Client: Gilyn McKelligon, Daryl Leonetti 

Creative Direction/Design: Courtney Rowson, Amy Pastre 

Design: Kathryn Whyte

Country: U.S.A.