Hungarian designer and visual artist Kissmilkos was commissioned to create a sophisticated bohemian brand and atmosphere for Trafiq, one of the newest bars in downtown Budapest. The goal was to revive the vibe of the late 19th to early 20th century, while reinterpreting a vintage style mixed with a modern atmosphere. To accomplish this, Kissmilkos created everything from the branding, to interior graphics, to the restaurant’s packaging.
The Logo: “The logo is based on a roman-type font, and is mixed with a playful, classic ligature. The logotype contains the address of the venue. This provides an easier form of communication and unifies the typographic language, moreover ,it determines its style. Nevertheless, the typographic language tends to reach beyond the boundaries of a logo and of various graphic elements, and becomes the concept itself, the interior’s distinguishable cornerstone.”
