This week, as we descend on Las Vegas to celebrate Microsoft Inspire 2018, we are excited to share details with partners about how we continue align with Microsoft in selling joint Citrix + Microsoft solutions. Recently, we announced the availability of Citrix XenApp Essentials and XenDesktop Essentials solutions through the Microsoft Cloud Solution Provider channel. This provides Microsoft CSPs with the ability to purchase either solution on behalf of their customers. They can deliver virtual application and desktop services to customers from Microsoft Azure.

What is XenApp Essentials service and XenDesktop Essentials service?

XenApp Essentials Service is the easiest and fastest way to deliver Windows apps from Microsoft Azure to any device. XenApp Essentials service is the Microsoft recommended replacement to Azure RemoteApp. It simplifies virtual app delivery from the cloud without sacrificing management and end-user experience.

XenDesktop Essentials Service simplifies Windows 10 Enterprise on Azure deployment and management at scale. It provides customers who have licensed Windows 10 Enterprise (semi-annual channel) on a per-user basis the option of delivering a high-performance Windows 10 Enterprise virtual desktop experience from Azure.

Previously, XenApp Essentials and XenDesktop Essentials were only available as a direct transaction between Microsoft and the end customer via the Azure Marketplace. Now, Microsoft Cloud Solution Providers (both tier 1 and 2) are able to purchase XenApp Essentials and XenDesktop Essentials on behalf of their customers, capitalizing on the opportunity to deliver a first-class virtual app and desktop service directly from Azure to increase revenue opportunities. Microsoft CSPs who are also Citrix partners can receive additional incentives from Citrix and take advantage of Citrix Cloud partner tools to further simplify the experience for end users. Learn more about the incentives here.

How it works: check out the recent blog post from Kireeti Valicherla. It provides step-by-step instructions on how to set up an Essentials subscription for your customers. Our goal is to make it as simple as possible to sign customers up and enable them to deploy applications and desktops as quickly as possible.

We are excited about the momentum we have with Microsoft and the work we’re doing together to make the sales motion more profitable and shorten the sales cycle for partners. Look for more new announcements coming soon for XenApp Essentials and XenDesktop Essentials.

Are you attending Microsoft Inspire in Las Vegas July 15-19? Visit us at booth #735 for more information and an in-person demo.


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Paul Carley @paulcarley15