Clay Matthews puts some muscle in new jerky ads with Sasquatch
Clay Matthews and his beast of a hairy workout partner are back in action this season.
The Green Bay Packers linebacker has again teamed up with Sasquatch in new ads for Jack Link’s jerky. The four new spots are a continuation of last year’s Workin’ Out with Sasquatch series, which promotes the jerky’s muscle rebuilding and refueling benefits.
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In one of the ads, titled “The Edge,” Matthews co-stars with New York Giants wide receiver Odell Beckham Jr. They hang upside-down, test out cryotherapy and experiment with some Sasquatch-led exercises.
Packers fans, however, might be more partial to the one titled “Muscles.”
“I am the product of hard work, superior genetics, Norse mythology and protein,” Matthews says, before dropping some wisdom on muscle making, complete with a close-up of his bicep and an absurd look inside to show how the protein in jerky helps repairs muscle fiber and makes muscles “bigger and more stronger-er.”
And yes, No. 52 talks to his bicep.
The new 15- and 30-second spots will air on TNT, ESPN, NFL, Comedy Central and MTV as well as Bleacher Report.
Jack Link’s is a family-owned Wisconsin company headquartered in Minong.