Wisconsin Craft Beverage Coalition trade association formed

A trade association has been established to represent the interests of Wisconsin's independent craft beverage producers.

Known as The Wisconsin Craft Beverage Coalition, the organization will be the not-for-profit trade association "whose mission is to promote, protect, and defend
Wisconsin's vibrant craft beverage industry," according to a statement announcing the formation of the organization.

"The founding members are comprised of three trade associations that collectively represent over 300 small and independent Wisconsin businesses that contribute a
combined economic impact of over $2 billion in Wisconsin," according to the statement. 

The Wisconsin Winery Association, Wisconsin Brewers Guild and the Wisconsin
Distillers Guild are charter members of the organization.

"By uniting the small breweries, wineries and distilleries from across
the state, the Wisconsin Craft Beverage Coalition will serve as a
unified voice to help educate policy makers at the state and local level
about the economic, employment, and tourism opportunities that local
craft beverage producers provide to their communities," according to the statement.

"The Coalition will work to promote legislation that will allow
Wisconsin's craft beverage industry to grow and thrive and will raise
awareness of all legislative and special interest proposals that would
harm our small businesses," according to the statement.