By: Dina Fraenkel
Did you know there’s one small symbol that you can put on your product that will open you up to a whole new market? A recognizable and reliable kosher certification logo on your product means that hundreds of thousands of kosher consumers will now consider your offering. Certainly, going kosher is much more than putting a symbol on your packaging, but the finer points of certification is a discussion unto itself. Today, let’s dive into the need to print the actual logo on your product. After all, the most important information is only useful if people actually know about it!
Increasingly, companies in the food/beverage industries are placing their kosher certification symbol front and center when designing labels, along with all the other categories they would like to promote—organic, non GMO, GF, etc. But every unique kosher symbol (of which there are hundreds) represents a different kosher certification agency, with different standards.
