Featured image for Cheers to this Radical Rebrand for Butcombe Brewing Co.

Cheers to this Radical Rebrand for Butcombe Brewing Co.

by Theresa Christine Johnson on 05/24/2017 | 4 Minute Read

Editorial photograph

To make it in the beer market, brands have to make a lasting impression. Designed by Halo, this rebrand for Butcombe Brewing Co. does just that. The new bottles and design possess a confidence and communicate an established brand while highlighting the unique offerings of the brewery.

Editorial photographEditorial photographEditorial photographEditorial photographEditorial photographEditorial photographEditorial photographEditorial photographEditorial photographEditorial photographEditorial photographEditorial photograph

“A radical rebrand for Butcombe Brewing Co., a household name in the South West and heritage brand of beer drinkers everywhere. We forged a complete revolution of visual identity and design for the entire product range, reflecting the depth to the Butcombe story: the creativity, commitment and bravery that it took to start an independent brewery at a time when it was a real risk, way before craft brewing was a lifestyle statement. We like to think that we’ve made quite the design statement with this one.”

Editorial photograph

Designed by: Halo

Creative Director: Nick Ellis

Art Director/Senior Designer: Andy German

Senior Brand Manager: Zoe Venness

Design: Max Harding, Yee Poon, Annick Ellis-Smith, Liam Davenport

Artwork: Stu Brazington, Lauren Johnson

Illustration: Pedro Oyarbide

Client: Butcombe Brewing Co.

Country: United Kingdom