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	<title>Social Media 4 Good</title>
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	<link>http://sm4good.com</link>
	<description>Exploring the use of Social Media for NGOs, non-profit organizations and to support humanitarian relief.</description>
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<feedburner:origLink>http://sm4good.com/2013/06/01/mission-myanmar/</feedburner:origLink>
		<title>Mission to Myanmar</title>
		<link>http://feeds.feedblitz.com/~/41824909/0/socialmedia4good~Mission-to-Myanmar/</link>
		<comments>http://feeds.feedblitz.com/~/41824909/0/socialmedia4good~Mission-to-Myanmar/#comments</comments>
		<pubDate>Sat, 01 Jun 2013 15:53:57 +0000</pubDate>
		<dc:creator>Timo Luege</dc:creator>
				<category><![CDATA[From the field]]></category>
		<category><![CDATA[Cluster]]></category>
		<category><![CDATA[Myanmar]]></category>
		<category><![CDATA[Shelter]]></category>
		<guid isPermaLink="false">http://sm4good.com/?p=3550</guid>
		<description><![CDATA[I realize that I haven&#8217;t updated this blog for a while, but I have been very busy, both professionally and in my personal life. Tomorrow I&#8217;ll leave for Myanmar for three weeks to support the Shelter Cluster. If anyone else is already in Myanmar, please send me message on Twitter and we can meet up. I&#8217;ll write more, once I have returned.]]>
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				<content:encoded><![CDATA[<p>I realize that I haven&#8217;t updated this blog for a while, but I have been very busy, both professionally and in my personal life.</p>
<p>Tomorrow I&#8217;ll leave for Myanmar for three weeks to support the <a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~https://www.sheltercluster.org/Asia/Myanmar/RakhineAndKachin/Pages/default.aspx" target="_blank">Shelter Cluster</a>. If anyone else is already in Myanmar, please send me message <a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~twitter.com/timolue" target="_blank">on Twitter</a> and we can meet up.</p>
<p>I&#8217;ll write more, once I have returned.</p>
<p><center></p>
<div id="attachment_3552" class="wp-caption aligncenter" style="width: 310px"><img class="size-medium wp-image-3552" alt="Rakhine State, Myanmar: Sokina Khatu is a 25 year old mother of four who fled from her village in Sittwe during the inter-communal conflict in June 2012. She now shares a tarpaulin with another family in Thea Chaung on the outskirts of Sittwe. 5 November 2012. Credit: UNOCHA/ Nicole Lawrence" src="http://i2.wp.com/sm4good.com/wp-content/uploads/2013/06/4u6a0319.jpg?resize=300%2C200" data-recalc-dims="1" /><p class="wp-caption-text">Sokina Khatu is a 25 year old mother of four who fled from her village in Sittwe during the inter-communal conflict in June 2012. She now shares a tarpaulin with another family on the outskirts of Sittwe. Photo: UNOCHA/ Nicole Lawrence</p></div>
<p></center></p>
<div class='yarpp-related-rss'>
<p>Related posts:<ol>
<li><a href='http://sm4good.com/2012/06/19/learn-campaign-unhcr/' rel='bookmark' title='Learn to campaign like UNHCR'>Learn to campaign like UNHCR</a></li>
</ol></p>
</div>
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<item>
<feedburner:origLink>http://sm4good.com/2013/05/03/social-media-good-roundup-email-maps-confusion-responsibility/</feedburner:origLink>
		<title>Social Media for Good Roundup: Emails, maps, confusion and responsibility</title>
		<link>http://feeds.feedblitz.com/~/40737963/0/socialmedia4good~Social-Media-for-Good-Roundup-Emails-maps-confusion-and-responsibility/</link>
		<comments>http://feeds.feedblitz.com/~/40737963/0/socialmedia4good~Social-Media-for-Good-Roundup-Emails-maps-confusion-and-responsibility/#comments</comments>
		<pubDate>Fri, 03 May 2013 04:40:19 +0000</pubDate>
		<dc:creator>Timo Luege</dc:creator>
				<category><![CDATA[Recommended]]></category>
		<category><![CDATA[Crisis mapping]]></category>
		<category><![CDATA[Crowdsourcing]]></category>
		<category><![CDATA[Kenya]]></category>
		<category><![CDATA[newsletter]]></category>
		<category><![CDATA[Reddit]]></category>
		<category><![CDATA[Twitter]]></category>
		<guid isPermaLink="false">http://sm4good.com/?p=3508</guid>
		<description><![CDATA[The "Social Media for Good Roundups" are a series of posts in which I share interesting articles and other resources that I come across. This week's roundup looks at good examples for email-newsletters, improved security for Twitter accounts, a critical look at the lack of coordination between crowdsourcing initiatives and additional thoughts on the role of social media after the Boston bombings.]]>
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				<content:encoded><![CDATA[<div id="attachment_3517" class="wp-caption alignright" style="width: 310px"><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~i1.wp.com/sm4good.com/wp-content/uploads/2013/04/flickr_bird.jpg"><img class="size-medium wp-image-3517" alt="Dark Twitter bird" src="http://i1.wp.com/sm4good.com/wp-content/uploads/2013/04/flickr_bird.jpg?resize=300%2C225" data-recalc-dims="1" /></a><p class="wp-caption-text">Twitter bird. Courtesy of Andreas Eldh on <a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.flickr.com/photos/eldh/5858249526/" target="_blank">Flickr</a>.</p></div>
<p>The &#8220;Social Media for Good Roundups&#8221; are a series of posts in which I share interesting articles and other resources that I come across. This week&#8217;s roundup looks at good examples for email-newsletters, improved security for Twitter accounts, a critical look at the lack of coordination between crowdsourcing initiatives and additional thoughts on the role of social media after the Boston bombings.</p>
<ul>
<li><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~nonprofitorgs.wordpress.com/2013/04/14/nonprofitenewsletters/" target="_blank"><strong>Three Nonprofit e-Newsletters to Learn From</strong></a></li>
</ul>
<p>I’m frequently shocked by how bad the e-mail newsletters sent by large International Organizations are. This blog post looks at three positive examples, that show how NGOs can integrate social media and donate-buttons into their newsletters. Speaking of newsletters: did you know there is a weekly Social Media for Good newsletter? <a title="Newsletter" href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~sm4good.com/email-newsletter/">You can subscribe to it here&#8230;</a></p>
<ul>
<li><strong><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.ictworks.org/2013/04/22/did-the-kenyan-elections-really-need-3-maps-7-phone-numbers-and-several-web-forms/" target="_blank">Did the Kenyan Elections Really Need 3 Maps, 7 Phone Numbers, and Several Web Forms?</a></strong></li>
</ul>
<p>I recently described myself as a <a title="UNICEF campaign: “Like this post and nothing will happen”" href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~sm4good.com/2013/04/25/unicef-campaign-post-happen/" target="_blank">sceptical optimist</a> and that is certainly true when I look at crisis mapping. That’s why I was very glad to read this very thoughtful piece, written by well-known crisis mapper, Anahi Ayala Iacucci, in which she looks at the Kenya elections and the multiple competing and confusing crowdsourcing system that had been set up. I’m a huge fan of coordination and think this post shows why it is necessary and helpful (even if it isn’t sexy).</p>
<ul>
<li><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.theatlanticwire.com/technology/2013/04/twitter-two-step-security-solution/64512/" target="_blank"><strong>Twitter Will Soon Release a Two-Step Security Solution</strong></a></li>
</ul>
<p>Considering how often prominent <a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.theatlanticwire.com/technology/2013/04/hacked-ap-tweet-white-house-bombs-stock-market/64492/" target="_blank">Twitter accounts get hacked</a>, it’s good to see that the company is finally starting to think about introducing two-step verification, rather than shifting the responsibility to the users. Unfortunately, there aren’t any details yet, and I’ll be particularly curious to see how they will deal with the fact that many accounts are managed by multiple users. I suppose we&#8217;ll find out soon.</p>
<ul>
<li><strong><strong><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~blog.reddit.com/2013/04/reflections-on-recent-boston-crisis.html" target="_blank">Reddits Reflects on the Recent Boston Crisis</a></strong></strong><strong></strong></li>
</ul>
<p>The Reddit team has published this post on the Reddit community’s role after the Boston bombing. As you might have heard, Reddit users falsely identified a person as a suspect a process which then “spiralled into very negative consequences for innocent parties” &#8211; which is a very long way of saying &#8220;witch hunt&#8221;. Reflecting on the responsibilities that social media sites have, when their tools are used to harm people, is certainly something that more sites should spend time on.</p>
<div class='yarpp-related-rss'>
<p>Related posts:<ol>
<li><a href='http://sm4good.com/2013/04/18/social-media-good-roundup-boston-marathon-bombings/' rel='bookmark' title='Social Media for Good Roundup: Boston Marathon Bombings'>Social Media for Good Roundup: Boston Marathon Bombings</a></li>
<li><a href='http://sm4good.com/2013/01/11/social-media-good-roundup-crisis-communication-facebook-tips/' rel='bookmark' title='The Social Media for Good Roundup: Crisis Communication, Facebook Tips and more'>The Social Media for Good Roundup: Crisis Communication, Facebook Tips and more</a></li>
</ol></p>
</div>
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<feedburner:origLink>http://sm4good.com/2013/05/02/code-conduct-sms-natural-disasters/</feedburner:origLink>
		<title>Code of Conduct for the Use of SMS in Natural Disasters</title>
		<link>http://feeds.feedblitz.com/~/40695333/0/socialmedia4good~Code-of-Conduct-for-the-Use-of-SMS-in-Natural-Disasters/</link>
		<comments>http://feeds.feedblitz.com/~/40695333/0/socialmedia4good~Code-of-Conduct-for-the-Use-of-SMS-in-Natural-Disasters/#comments</comments>
		<pubDate>Thu, 02 May 2013 04:00:47 +0000</pubDate>
		<dc:creator>Timo Luege</dc:creator>
				<category><![CDATA[Non-profit technology]]></category>
		<category><![CDATA[Red Cross Red Crescent]]></category>
		<category><![CDATA[CDAC]]></category>
		<category><![CDATA[Disaster response]]></category>
		<category><![CDATA[Disasters]]></category>
		<category><![CDATA[Frontline SMS]]></category>
		<category><![CDATA[Mobile phones]]></category>
		<category><![CDATA[SMS]]></category>
		<guid isPermaLink="false">http://sm4good.com/?p=3525</guid>
		<description><![CDATA[Mobile phones can be a great tool to help people in emergencies. To help organizations or activists decide when and how to use SMS, the GSMA recently published a draft "Code of Conduct for the Use of SMS in Natural Disaster".]]>
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				<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-3526" alt="Code of Conduct for SMS. Source: GSMA" src="http://i0.wp.com/sm4good.com/wp-content/uploads/2013/04/SMS_coc.jpg?resize=188%2C300" data-recalc-dims="1" />Mobile phones and SMS can be great tools to help people with information or cash in emergencies. But they are just tools and should only be used, when they can be used responsibly and when it makes sense to use them.</p>
<p>To help organizations or activists decide, when to use SMS and how to use SMS in natural disasters, the GSM Association, which represents the interests of mobile phone providers worldwide, has recently published a draft &#8220;<a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.gsma.com/mobilefordevelopment/wp-content/uploads/2013/02/Towards-a-Code-of-Conduct-SMS-Guidelines.pdf" target="_blank">Code of Conduct for the Use of SMS in Natural Disaster</a>&#8221; (PDF).</p>
<p>Seeing that the Qatar Foundation, where <a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~irevolution.net/" target="_blank">Patrick Meier</a> is working these days, was involved in producing this document, it is no surprise that it is very useful and down to earth. I like particularly, that there is a very strong emphasis on not raising false expectations by setting up SMS systems without being able to follow up on requests. This lesson was hopefully learned in Haiti where multiple well meaning organizations had set up SMS systems without being able to do anything with the thousands of messages they got.</p>
<ul>
<li><span style="font-size: 13px;">You can download the </span><a style="font-size: 13px;" href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.gsma.com/mobilefordevelopment/wp-content/uploads/2013/02/Towards-a-Code-of-Conduct-SMS-Guidelines.pdf" target="_blank">Code of Conduct for the Use of SMS in Natural Disasters here</a><span style="font-size: 13px;"> (PDF)</span><span style="font-size: 13px;">.</span></li>
</ul>
<p>(h/t <a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~crisismapper.wordpress.com/author/anahiayalaiacucci/" target="_blank">Anahi Ayala Iacucci</a>)</p>
<div class='yarpp-related-rss'>
<p>Related posts:<ol>
<li><a href='http://sm4good.com/2012/06/20/improve-information-management-decision-making-disasters/' rel='bookmark' title='How to improve information management and decision making in disasters'>How to improve information management and decision making in disasters</a></li>
<li><a href='http://sm4good.com/2013/03/06/ifrc-aid-20/' rel='bookmark' title='Red Cross works on global SMS application to improve communication with beneficiaries'>Red Cross works on global SMS application to improve communication with beneficiaries</a></li>
</ol></p>
</div>
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<feedburner:origLink>http://sm4good.com/2013/04/30/stormpins-solution-mobile-disaster-mapping/</feedburner:origLink>
		<title>Stormpins &#8211; a better solution for mobile crisis mapping</title>
		<link>http://feeds.feedblitz.com/~/40616175/0/socialmedia4good~Stormpins-a-better-solution-for-mobile-crisis-mapping/</link>
		<comments>http://feeds.feedblitz.com/~/40616175/0/socialmedia4good~Stormpins-a-better-solution-for-mobile-crisis-mapping/#comments</comments>
		<pubDate>Tue, 30 Apr 2013 06:00:19 +0000</pubDate>
		<dc:creator>Timo Luege</dc:creator>
				<category><![CDATA[Non-profit technology]]></category>
		<category><![CDATA[Apps]]></category>
		<category><![CDATA[crisis communication]]></category>
		<category><![CDATA[Crisis mapping]]></category>
		<category><![CDATA[Crowd]]></category>
		<category><![CDATA[Crowdsourcing]]></category>
		<category><![CDATA[iOS]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Mobile phones]]></category>
		<guid isPermaLink="false">http://sm4good.com/?p=3467</guid>
		<description><![CDATA[Stormpins is an iPhone app that tries to close the information -> decision loop by providing responders with a smart way to use crowdsourced data about hazards.]]>
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&lt;div style=&quot;clear:left;&quot;&gt;&lt;a href=&quot;http://sm4good.com/2013/04/30/stormpins-solution-mobile-disaster-mapping/#comments&quot;&gt;&lt;h3&gt;Comments&lt;/h3&gt;&lt;/a&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/30/stormpins-solution-mobile-disaster-mapping/comment-page-1/#comment-147875&quot;&gt;[...] Social Media for Good published an article by Timo L&#xFC;ge ...&lt;/a&gt; &lt;i&gt;by StormPins on Social Media for Good - Emergency Communications&lt;/i&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/30/stormpins-solution-mobile-disaster-mapping/comment-page-1/#comment-147708&quot;&gt;Very interesting indeed &#x2013; I really like the idea of being ...&lt;/a&gt; &lt;i&gt;by Andrej Verity&lt;/i&gt;&lt;/ul&gt;&lt;/div&gt;&lt;h3 style=&quot;clear:left;padding-top:10px&quot;&gt;Related Stories&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/05/03/social-media-good-roundup-email-maps-confusion-responsibility/&quot;&gt;Social Media for Good Roundup: Emails, maps, confusion and responsibility&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2012/11/28/hurricane-sandy-review/&quot;&gt;The Hurricane Sandy Review&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/05/02/code-conduct-sms-natural-disasters/&quot;&gt;Code of Conduct for the Use of SMS in Natural Disasters&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&amp;#160;&lt;/div&gt;</description>
				<content:encoded><![CDATA[<div id="attachment_3469" class="wp-caption alignright" style="width: 210px"><img class="size-medium wp-image-3469" alt="The Stormpins iPhone App" src="http://i0.wp.com/sm4good.com/wp-content/uploads/2013/04/stormpins.png?resize=200%2C300" data-recalc-dims="1" /><p class="wp-caption-text">The Stormpins iPhone App &#8211; it even looks like Waze.</p></div>
<p>More than a year ago <a title="How a traffic-jam app could help with crisis mapping" href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~sm4good.com/2012/02/29/trafficjam-app-crisis-mapping/">I wrote about Waze</a>, a traffic jam app that I think could be extremely helpful, if modified for crisis mapping. Now it turns out that somebody has done just that.</p>
<p><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.stormpins.com/" target="_blank">Stormpins</a> is an iPhone app (no Android version, sorry) that allows everyone to report hazards via their mobile phones, with an emphasis on weather related hazards. The app uses your phone&#8217;s GPS and let&#8217;s you report things like fallen trees, flooded roads, accidents and other incidents. These hazards are then visible on the web and within the app.</p>
<p><strong>Closing the information &#8211; decision loop</strong></p>
<p style="text-align: left;">In addition &#8211; and this is what I really like about it &#8211; Stormpins comes with an online dashboard for emergency managers that allows them to view all reported hazards, forward them to emergency responders or delete them.These last two options are what makes the app special, since most crisis mapping applications are only good at collecting data, but very bad at closing the loop between the information and the people who can do something about the hazards that have been reported.</p>
<div id="attachment_3468" class="wp-caption alignright" style="width: 252px"><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~i2.wp.com/sm4good.com/wp-content/uploads/2013/04/main2-900px.jpg" target="_blank"><img class="size-medium wp-image-3468" alt="Online dashboard for emergency responders that ties in with the Stormpin-App" src="http://i2.wp.com/sm4good.com/wp-content/uploads/2013/04/main2-900px.jpg?resize=242%2C300" data-recalc-dims="1" /></a><p class="wp-caption-text">Online dashboard for emergency responders that ties in with the Stormpin-App. (Click to enlarge image)</p></div>
<p style="text-align: left;">By giving the emergency managers a dashboard where they can evaluate and  process reports, they are making sure that the map has operational relevance. By enabling administrators to remove reports easily, the developers help to prevent another problem that plagues many crowd sourced maps &#8211; that there frequently is no good mechanisms to close incidents one they have been dealt with.</p>
<p style="text-align: left;">In addition, emergency services can <a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.stormpins.com/custom-platform/" target="_blank">add their own information</a> and advise people to avoid certain roads or places in the city etc.</p>
<p>From what I can see, Stormpins doesn&#8217;t seem to have attracted a lot of users yet, which of course is the make or break point for all applications that rely on utilizing the power of the crowd. Nevertheless, to me it seems like this iPhone app is better at serving the concrete needs of emergency response personnel, then what I have seen so far.</p>
<p><em><strong>Have you seen any good mobile applications that support crisis mapping? Please share them in the comments.</strong></em></p>
<div class='yarpp-related-rss'>
<p>Related posts:<ol>
<li><a href='http://sm4good.com/2012/08/27/street-street-mapping-flood-risks-philippines/' rel='bookmark' title='Street by street mapping of flood risks in the Philippines'>Street by street mapping of flood risks in the Philippines</a></li>
<li><a href='http://sm4good.com/2013/03/06/ifrc-aid-20/' rel='bookmark' title='Red Cross works on global SMS application to improve communication with beneficiaries'>Red Cross works on global SMS application to improve communication with beneficiaries</a></li>
</ol></p>
</div>
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&lt;div style=&quot;clear:left;&quot;&gt;&lt;a href=&quot;http://sm4good.com/2013/04/30/stormpins-solution-mobile-disaster-mapping/#comments&quot;&gt;&lt;h3&gt;Comments&lt;/h3&gt;&lt;/a&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/30/stormpins-solution-mobile-disaster-mapping/comment-page-1/#comment-147875&quot;&gt;[...] Social Media for Good published an article by Timo L&#xFC;ge ...&lt;/a&gt; &lt;i&gt;by StormPins on Social Media for Good - Emergency Communications&lt;/i&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/30/stormpins-solution-mobile-disaster-mapping/comment-page-1/#comment-147708&quot;&gt;Very interesting indeed &#x2013; I really like the idea of being ...&lt;/a&gt; &lt;i&gt;by Andrej Verity&lt;/i&gt;&lt;/ul&gt;&lt;/div&gt;&lt;h3 style=&quot;clear:left;padding-top:10px&quot;&gt;Related Stories&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/05/03/social-media-good-roundup-email-maps-confusion-responsibility/&quot;&gt;Social Media for Good Roundup: Emails, maps, confusion and responsibility&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2012/11/28/hurricane-sandy-review/&quot;&gt;The Hurricane Sandy Review&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/05/02/code-conduct-sms-natural-disasters/&quot;&gt;Code of Conduct for the Use of SMS in Natural Disasters&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&amp;#160;&lt;/div&gt;</content:encoded>
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		<slash:comments>2</slash:comments></item>
<item>
<feedburner:origLink>http://sm4good.com/2013/04/25/unicef-campaign-post-happen/</feedburner:origLink>
		<title>UNICEF campaign: &#8220;Like this post and nothing will happen&#8221;</title>
		<link>http://feeds.feedblitz.com/~/40463581/0/socialmedia4good~UNICEF-campaign-Like-this-post-and-nothing-will-happen/</link>
		<comments>http://feeds.feedblitz.com/~/40463581/0/socialmedia4good~UNICEF-campaign-Like-this-post-and-nothing-will-happen/#comments</comments>
		<pubDate>Thu, 25 Apr 2013 10:14:25 +0000</pubDate>
		<dc:creator>Timo Luege</dc:creator>
				<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Campaigns]]></category>
		<category><![CDATA[Slacktivism]]></category>
		<category><![CDATA[UNICEF]]></category>
		<guid isPermaLink="false">http://sm4good.com/?p=3456</guid>
		<description><![CDATA[Unicef Sweden has just launched a campaign that makes their opinion about "slacktivism" more than clear and which I think is a great way to get people top open their wallets. ]]>
&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40463581/socialmedia4good&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40463581/socialmedia4good&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Pin it!&quot; href=&quot;http://feeds.feedblitz.com/_/29/40463581/socialmedia4good,http%3a%2f%2fi0.wp.com%2fsm4good.com%2fwp-content%2fuploads%2f2013%2f04%2fUnicef-Likes-dont-save-lives.jpg%3fresize%3d212%252C300&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/pinterest20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40463581/socialmedia4good&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40463581/socialmedia4good&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40463581/socialmedia4good&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;View Comments&quot; href=&quot;http://sm4good.com/2013/04/25/unicef-campaign-post-happen/#comments&quot;&gt;&lt;img height=&quot;20&quot; style=&quot;border:0;margin:0;padding:0;&quot; src=&quot;http://assets.feedblitz.com/i/comments20.png&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Follow Comments via RSS&quot; href=&quot;http://sm4good.com/2013/04/25/unicef-campaign-post-happen/feed/&quot;&gt;&lt;img height=&quot;20&quot; style=&quot;border:0;margin:0;padding:0;&quot; src=&quot;http://assets.feedblitz.com/i/commentsrss20.png&quot;&gt;&lt;/a&gt;&amp;nbsp;
&lt;div style=&quot;clear:left;&quot;&gt;&lt;a href=&quot;http://sm4good.com/2013/04/25/unicef-campaign-post-happen/#comments&quot;&gt;&lt;h3&gt;Comments&lt;/h3&gt;&lt;/a&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/25/unicef-campaign-post-happen/comment-page-1/#comment-147838&quot;&gt;By: Breast cancer campaigning and the limits of awareness raising &amp;#124; Influence for Good&lt;/a&gt; &lt;i&gt;by Breast cancer campaigning and the limits of awareness raising | Influence for Good&lt;/i&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/25/unicef-campaign-post-happen/comment-page-1/#comment-147768&quot;&gt;By: UNICEF campaign: &#8220;Like this post and nothing will happen&#8221; : Social Media for Good by @timolue &amp;#124; Electronic Communication @ NDSU&lt;/a&gt; &lt;i&gt;by UNICEF campaign: &#8220;Like this post and nothing will happen&#8221; : Social Media for Good by @timolue | Electronic Communication @ NDSU&lt;/i&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/25/unicef-campaign-post-happen/comment-page-1/#comment-147664&quot;&gt;I know this is in Danish, but MSF DK made a campaign where ...&lt;/a&gt; &lt;i&gt;by Anders Baehring&lt;/i&gt;&lt;/ul&gt;&lt;/div&gt;&lt;h3 style=&quot;clear:left;padding-top:10px&quot;&gt;Related Stories&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/12/5-experts-share-top-social-media-advice-nonprofits/&quot;&gt;5 Experts Share Top Social Media Advice for Nonprofits&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/08/5-items-include-social-media-policy/&quot;&gt;5 items to include in your social media policy&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/03/29/deal-negative-comments-trolls/&quot;&gt;How to deal with negative comments and trolls&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&amp;#160;&lt;/div&gt;</description>
				<content:encoded><![CDATA[<div id="attachment_3457" class="wp-caption alignright" style="width: 222px"><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~i0.wp.com/sm4good.com/wp-content/uploads/2013/04/Unicef-Likes-dont-save-lives.jpg" target="_blank"><img class="size-medium wp-image-3457" alt="&quot;Likes dont save lives&quot;" src="http://i0.wp.com/sm4good.com/wp-content/uploads/2013/04/Unicef-Likes-dont-save-lives.jpg?resize=212%2C300" data-recalc-dims="1" /></a><p class="wp-caption-text">Click to enlarge.</p></div>
<p>If you have been reading my blog for a while, you&#8217;ll know that I&#8217;m an optimistic sceptic when it comes to using social media for non-profits.</p>
<p>I love it, I see the potential and I&#8217;m really happy whenever I see a good case study, but I also frequently despair when I see how little impact many social media campaigns have and how much &#8220;snake oil&#8221; is being sold to NGOs.  And while some people feel that &#8220;<a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~sm4good.com/2012/04/11/power-slacktivism/">slacktivism</a>&#8221; has value, too, I tend to disagree. For clarification: I <em>don&#8217;t</em> call people who give money &#8220;slacktivists&#8221;, I call them donors and <em>they</em> definitely add value!</p>
<p><span style="font-size: 13px; line-height: 19px;">Unicef Sweden has just launched a campaign that makes their opinion about &#8220;slacktivism&#8221; more than clear and which I think is a great way to get people top open their wallets. Sadly, this type of campaign probably only works once, but that doesn&#8217;t mean we can&#8217;t appreciate a creative idea when we see it.</span></p>
<span class='embed-youtube' style='text-align:center; display: block;'><iframe class='youtube-player' type='text/html' width='500' height='312' src='http://www.youtube.com/embed/2_M0SDk3ZaM?version=3&#038;rel=1&#038;fs=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;wmode=transparent' frameborder='0'></iframe></span>
<p><span style="font-size: 13px; line-height: 19px;">(h/t </span><a style="font-size: 13px; line-height: 19px;" href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.aviewfromthecave.com/" target="_blank">A View from the Cave</a><span style="font-size: 13px; line-height: 19px;">)</span></p>
<div class='yarpp-related-rss'>
<p>Related posts:<ol>
<li><a href='http://sm4good.com/2012/06/19/learn-campaign-unhcr/' rel='bookmark' title='Learn to campaign like UNHCR'>Learn to campaign like UNHCR</a></li>
<li><a href='http://sm4good.com/2012/08/15/social-media-good-roundup-ooooh-nice/' rel='bookmark' title='The Social Media for Good roundup: Ooooh! Nice!'>The Social Media for Good roundup: Ooooh! Nice!</a></li>
</ol></p>
</div>
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&lt;div style=&quot;clear:left;&quot;&gt;&lt;a href=&quot;http://sm4good.com/2013/04/25/unicef-campaign-post-happen/#comments&quot;&gt;&lt;h3&gt;Comments&lt;/h3&gt;&lt;/a&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/25/unicef-campaign-post-happen/comment-page-1/#comment-147838&quot;&gt;By: Breast cancer campaigning and the limits of awareness raising &amp;#124; Influence for Good&lt;/a&gt; &lt;i&gt;by Breast cancer campaigning and the limits of awareness raising | Influence for Good&lt;/i&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/25/unicef-campaign-post-happen/comment-page-1/#comment-147768&quot;&gt;By: UNICEF campaign: &#8220;Like this post and nothing will happen&#8221; : Social Media for Good by @timolue &amp;#124; Electronic Communication @ NDSU&lt;/a&gt; &lt;i&gt;by UNICEF campaign: &#8220;Like this post and nothing will happen&#8221; : Social Media for Good by @timolue | Electronic Communication @ NDSU&lt;/i&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/25/unicef-campaign-post-happen/comment-page-1/#comment-147664&quot;&gt;I know this is in Danish, but MSF DK made a campaign where ...&lt;/a&gt; &lt;i&gt;by Anders Baehring&lt;/i&gt;&lt;/ul&gt;&lt;/div&gt;&lt;h3 style=&quot;clear:left;padding-top:10px&quot;&gt;Related Stories&lt;/h3&gt;&lt;ul&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/12/5-experts-share-top-social-media-advice-nonprofits/&quot;&gt;5 Experts Share Top Social Media Advice for Nonprofits&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/04/08/5-items-include-social-media-policy/&quot;&gt;5 items to include in your social media policy&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href=&quot;http://sm4good.com/2013/03/29/deal-negative-comments-trolls/&quot;&gt;How to deal with negative comments and trolls&lt;/a&gt;&lt;/li&gt;&lt;/ul&gt;&amp;#160;&lt;/div&gt;</content:encoded>
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		<slash:comments>3</slash:comments></item>
<item>
<feedburner:origLink>http://sm4good.com/2013/04/18/social-media-good-roundup-boston-marathon-bombings/</feedburner:origLink>
		<title>Social Media for Good Roundup: Boston Marathon Bombings</title>
		<link>http://feeds.feedblitz.com/~/40237730/0/socialmedia4good~Social-Media-for-Good-Roundup-Boston-Marathon-Bombings/</link>
		<comments>http://feeds.feedblitz.com/~/40237730/0/socialmedia4good~Social-Media-for-Good-Roundup-Boston-Marathon-Bombings/#comments</comments>
		<pubDate>Thu, 18 Apr 2013 17:56:55 +0000</pubDate>
		<dc:creator>Timo Luege</dc:creator>
				<category><![CDATA[Information Management]]></category>
		<category><![CDATA[Recommended]]></category>
		<category><![CDATA[crisis communication]]></category>
		<category><![CDATA[Crisis mapping]]></category>
		<category><![CDATA[journalism]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[smem]]></category>
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		<description><![CDATA[Following Monday's attack on the Boston Marathon, here are a few more posts that looked at the role that social media played in the aftermath.]]>
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				<content:encoded><![CDATA[<div id="attachment_3431" class="wp-caption alignright" style="width: 310px"><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.flickr.com/photos/hahatango/sets/72157633252445135/"><img class="size-medium wp-image-3431" alt="Boston Marathon Explosions" src="http://i0.wp.com/sm4good.com/wp-content/uploads/2013/04/B_Marathon_contrast.jpg?resize=300%2C191" data-recalc-dims="1" /></a><p class="wp-caption-text">Photo courtesy of <a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.flickr.com/photos/hahatango/sets/72157633252445135/" target="_blank">Hahatango on Flickr</a>.</p></div>
<p>Following Monday&#8217;s attack on the Boston Marathon, here are a few more posts that looked at the role that social media played in the aftermath.</p>
<ul>
<li><strong><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~news.nationalgeographic.com/news/2013/13/130415-boston-marathon-bombings-terrorism-social-media-twitter-facebook/" target="_blank">Social Media Shapes Boston Bombings Response</a></strong></li>
</ul>
<p>For me, this article by the National Geographic was the most surprising. In it the authors are quoting an expert saying that social media now shapes how people <em>respond</em> to threats: &#8220;Authorities have recognized that one the first places people go in events like this is to social media, to see what the crowd is saying about what to do next.&#8221; If true, this has all kind of interesting implications that I need to get my head around to.</p>
<ul>
<li><strong><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~idisaster.wordpress.com/2013/04/16/3-observations-social-media-and-the-boston-pd-bostonmarathon/" target="_blank">3 Observations: Social Media and the Boston PD #BostonMarathon</a></strong></li>
</ul>
<p>Kim Stephens looked at how the Boston Police Department used social media.</p>
<ul>
<li><strong><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~irevolution.net/2013/04/16/bostonmarathon-attack/" target="_blank">Self-Organized Crisis Response to #BostonMarathon Attack</a></strong></li>
</ul>
<p>I&#8217;m sure you have heard the saying that &#8220;to a man with a hammer, everything looks like a nail.&#8221; That&#8217;s why I was particularly pleased to read this post by Patrick Meier in which he argues that an online crisis map wouldn&#8217;t have done much good in the aftermath of the Boston bombing. I totally agree because I think we are collectively very much at risk of applying the newest tools because that is the &#8220;hammer&#8221; in our hands when other things &#8211; like Google spreadsheets &#8211; can be far more appropriate.</p>
<ul>
<li><strong><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.ptsc-online.ca/blogs/crisisemergencycommunications/socialmediaablessingandacursethebostonmarathonbombingaftermath" target="_blank">Social media : a blessing and a curse &#8230; the Boston Marathon bombing aftermath</a></strong></li>
</ul>
<p>Patrice Cloutier wrote a well thought out analysis of the role of social media. He also focused quite a bit on rumour control, an issue I had barely touched on in my post.</p>
<ul>
<li><strong><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.newyorker.com/online/blogs/elements/2013/04/the-webs-failed-hunt-for-the-boston-bomber.html" target="_blank">The web&#8217;s failed hunt for the Boston Bomber</a></strong></li>
</ul>
<p>The New Yorker debates the risk of what happens when social media turns into a mob and how &#8220;the hive mind&#8221; can be used productively.</p>
<ul>
<li><strong><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.mediabistro.com/10000words/media-coverage-of-boston-marathon-bombing_b18656?utm_source=feedly&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+10000words%2FwxYG+(10%2C000+Words)" target="_blank">How News Outlets Could Have Reported on the Boston Marathon Bombing</a></strong></li>
</ul>
<p>Mediabistro despairs at how the media has used social media after the bombing.</p>
<ul>
<li><strong><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.mediabistro.com/10000words/boston-marathon-tragedy-exposes-twitters-reporting-flaws_b18546 " target="_blank">Boston Marathon Tragedy Exposes Twitter’s Reporting Flaws</a></strong></li>
</ul>
<p>The interesting thing is that it was also Mediabistro who complained about Twitter&#8217;s reporting flaws the day before. I just find it plain weird, if people blame the channel through which information travels for lack of accuracy of the information that travels through the channel. It&#8217;s as if a journalist was saying: &#8220;Phones are so flawed! The other day somebody called me and told me something that was completely not true and I repeated it on air. Bad phone!&#8221;. I find this particularly ironic since both CNN and the Boston Globe demonstrated on April 17 that &#8220;traditional&#8221; sources can also produce bad results, when they mistakenly reported that a suspect had been apprehended.</p>
<ul>
<li><strong><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~www.niemanlab.org/2013/04/social-media-and-the-boston-bombings-when-citizens-and-journalists-cover-the-same-story/" target="_blank">Social media and the Boston bombings: When citizens and journalists cover the same story</a></strong></li>
</ul>
<p>Hong Qu from the Nieman Journalism lab takes a step back and looks at how the role of journalists is changing as social media has become the medium where news breaks first.</p>
<ul>
<li><a href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~blog.storyful.com/2013/04/16/finding-facts-in-the-heat-of-the-moment/#.UXAkFLVbCSq" target="_blank"><strong>Finding facts in the heat of the moment</strong></a></li>
</ul>
<p>Do you want to know how to fact-check social media? <em>This</em> is how you do it! Storyful&#8217;s whole business model is verifying and packaging user generated content, so it&#8217;s no surprise that they are good at it. But it&#8217;s nice to see how they do it and learn from them.</p>
<p>Last but not least I&#8217;d also like to point out the post that I have written about <a title="Social media and the Boston Marathon bombings" href="http://feeds.feedblitz.com/~/t/0/0/socialmedia4good/~sm4good.com/2013/04/16/social-media-boston-marathon-bombings/">my impressions about the role of social media in the aftermath of the Boston Marathon Bombings</a>.</p>
<p><em><strong>Do you have other blog posts or sites to add? Please include them in the comments section below.</strong></em></p>
<div class='yarpp-related-rss'>
<p>Related posts:<ol>
<li><a href='http://sm4good.com/2013/04/16/social-media-boston-marathon-bombings/' rel='bookmark' title='Social media and the Boston Marathon bombings'>Social media and the Boston Marathon bombings</a></li>
<li><a href='http://sm4good.com/2013/05/03/social-media-good-roundup-email-maps-confusion-responsibility/' rel='bookmark' title='Social Media for Good Roundup: Emails, maps, confusion and responsibility'>Social Media for Good Roundup: Emails, maps, confusion and responsibility</a></li>
<li><a href='http://sm4good.com/2012/08/23/social-media-good-roundup/' rel='bookmark' title='The Social Media for Good roundup for non-profit ICT professionals'>The Social Media for Good roundup for non-profit ICT professionals</a></li>
</ol></p>
</div>
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