SMS Marketing Alert

Scoring Goals Using Customer Analytics

2012-05-30T23:57:06Z

Top-up now and get 500 free SMS). 'Spikes and hills' customers have sustained usage and sporadic recharge so the marketing goal would be to use offers that enable sustained outbound activity in the context of inbound activity while in inactive status ...
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Vibes and San Diego Chargers Kick Off New Mobile Marketing Campaign

2012-05-30T18:41:13Z

CHICAGO, May 30, 2012 /PRNewswire via COMTEX/ -- Vibes, a mobile marketing and technology company, today announced it is quarterbacking a new mobile marketing initiative with the San Diego Chargers. With the goal of enhancing the Chargers' overall fan ...
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Herald's sms service leaves rival's in the dust

2012-05-30T13:44:49Z

In an effort to find out more about the markets' reception of the service Techzim spoke to Munyaradzi Hatendi, the Zimpapers Marketing Manager who revealed that there has been a positive response from the market. So far 5000 subscribers had signed up ...
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Incentivated Launches Cross-platform In-App Messaging API

2012-05-30T13:44:49Z

By Incentivated Leading mobile marketing and technology company, Incentivated, has announced the launch of a cross-platform In-App messaging API, the latest tool to come online through its cutting edge mobile marketing SaaS platform 'iris'.
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Psychic Friends Network Announces Agreement with Leading Website Development ...

2012-05-30T13:44:49Z

LAS VEGAS, May 30, 2012 /PRNewswire via COMTEX/ -- The Psychic Friends Network (OBB:PFNI) , a marketing and entertainment company providing live on-demand psychic advice announced today that it has entered into a development agreement with New Media ...
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Mobile Messaging: A Powerful Marketing Tool

2012-05-30T07:28:56Z

SMS is a simple yet extremely powerful tool for businesses to communicate immediately with their customers, clients, employees and members. Businesses basically make use of SMS SOAP API which is a simple XML based protocol that allows applications to ...
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SMS Students Answer the Question 'Why is Orland Park Special?'

2012-05-29T21:35:32Z

By St. Michael School Marketing Yesterday at 9:33 am Students throughout Orland Park were asked to write about why our town is special. St. Michael's had 5 students who won this essay contest: 7th graders Dennis McCarthy, Adam Harrington, ...
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TribLocal

in3 Selects Inuvi as Mobile Advertising Partner

2012-05-29T21:35:32Z

... medical communications, and general business marketing. Mark Janas, Managing Partner of in3, adds, "We selected Inuvi's SMS ad network to supplement our existing ad sales because of its ease of integration and its ability to increase our revenue.
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Eye Switch-On World's Largest Mobile Enabled Out-Of-Home Network

2012-05-29T13:23:26Z

... phones using QR (Quick Response codes), NFC (Near Field Communications), SMS and AR (Augmented Reality). In the US, this complements their existing Mobile Proximity Marketing offering (Bluetooth and WiFi) which is powered by Mobiquity Networks.
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MOBILE MARKETERS: Here's When Users Are Most Likely To Unsubscribe From Text ...

2012-05-29T13:23:26Z

A new study has pinpointed when consumers are the most likely to unsubscribe from your SMS campaign. "Mobile marketing is no longer in the 'test' phase," David Wachs, svp of mobile and general manager at Cellit, told Mobile Commerce Daily.
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Business Insider

Thwapr, Inc. Provides Corporate Update on Asia Progress and Asian Outlook

2012-05-29T13:23:26Z

Marketers embrace ubiquitous forms of mobile marketing - SMS is the lowest common denominator; from there, Thwapr's cloud-based, device and app-agnostic technology solves the unsupported video format problem and bridges the gap for dynamic brand ...
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The Offline Assistant Helps Consultants Close More Business With Speedy ...

2012-05-29T09:30:31Z

This need for immediate results has made it increasingly difficult for many marketing consultants to close business with new clients. Given more than three-quarters of the globe's population uses the Internet, one of the quickest ways to impress ...
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The importance of mobile marketing as a part of your mix

2012-05-27T14:29:27Z

Among women, 29 percent trust SMS communications, while 34.8 percent like display style (video or banner). • Content preferences – the utility, gaming, and social apps downloaded by a specific consumer can even show those in mobile marketing what type ...
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QR Code Press

From the brink of suicide to a two million hit website

2012-05-26T07:11:57Z

The amount of traffic on the Internet for motivation, the success of our SMS group, the overwhelming response to a few of the seminars conducted at schools, plus my passion for technology and marketing strengthen my faith in the success of the business ...
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Rediff

Mobile Marketing Basics

2012-05-25T15:46:46Z

There's a whole host of SMS marketing regulations, as well. For example, an 'opt-out' must be available, and you CANNOT market to children under 13. In general, mobile advertisements are difficult for me to recommend. However, there may be limited, ...
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Business 2 Community

Betfair selects Unica to improve marketing capabilities

2012-05-25T13:11:03Z

By Sooraj Shah Online betting company Betfair is to deploy Unica's marketing campaign management software to improve its marketing capabilities. Stewart Dickson, head of marketing data and operations, told Computing that Betfair had to move away from ...
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Computing

Two reports show mobile's impact on conversions

2012-05-25T04:22:21Z

From mobile display to SMS and MMS messaging, mobile devices are helping consumers find more brands, engage with content and make purchases. Two new reports show how mobile MMS and SMS are impacting some retailers' bottom lines. by Kristina Knight ...
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13 SMS Text Messaging Services for Marketing in the Mobile Age

2012-05-24T22:24:34Z

In researching this post on SMS or Text Message Marketing, I wanted to find out how many people use text messaging, how quickly they are read, and are business owners using it as a way to reach customers. Let's go with something more trustworthy: Do ...
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Small Business Trends

Cellit: ePrize Mobile Solutions, Releases Benchmark Mobile Marketing Study ...

2012-05-24T14:10:04Z

PLEASANT RIDGE, MI, May 24, 2012 (MARKETWIRE via COMTEX) -- Cellit, the mobile marketing division of ePrize, today announced the release of a benchmark study that outlines mobile marketing best practices for retailers to grow their SMS databases, ...
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ICT Feature: Mobile media revenues reach $150b

2012-05-24T10:54:35Z

When asked about how much local advertisers spend on mobile advertising Mr. Callus stated that amounts will always vary according to the company size, however on average less than 10% of marketing budgets is used for SMS advertising.
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