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	<title>Pole Position Marketing's E-Marketing Performance Blog</title>
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	<link>http://www.polepositionmarketing.com</link>
	<description>The (EMP) E-Marketing Performance blog is dedicated to providing you with the SEO, website marketing, and small business information you need to succeed online. Brought to you by the crew at Pole Position Marketing.</description>
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	<title>Pole Position Marketing's E-Marketing Performance Blog</title>
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<feedburner:origLink>http://www.polepositionmarketing.com/emp/final-lap-good-reads-week-ending-may-17/</feedburner:origLink>
		<title>Final Lap: Good Reads for the Week Ending May 17</title>
		<link>http://feeds.feedblitz.com/~/41255003/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-May/</link>
		<comments>http://feeds.feedblitz.com/~/41255003/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-May/#comments</comments>
		<pubDate>Fri, 17 May 2013 09:30:54 +0000</pubDate>
		<dc:creator>Kathy Gray</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Final Lap]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Social Media]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20928</guid>
		<description><![CDATA[Ah, YouTube. You never know what you&#8217;re going to find! This week I discovered a little treasure from the 60&#8242;s featuring my boy Leonard, the original Spock. Everyone is aware of Captain Kirk&#8217;s vocal abilities, but Spock released a few albums as well. Take a break and watch Leonard sing the Ballad of Bilbo Baggins...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-may-10/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending May 10'>Final Lap: Good Reads for the Week Ending May 10</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 1'>Final Lap: Top Reads for Week Ending March 1</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-may-3/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending May 3'>Final Lap: Good Reads for the Week Ending May 3</a></li>
</ol>
</div>
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		<wfw:commentRss>http://feeds.feedblitz.com/~/41255003/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-May/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[Ah, YouTube. You never know what you&#8217;re going to find! This week I discovered a little treasure from the 60&#8242;s featuring my boy Leonard, the original Spock. Everyone is aware of Captain Kirk&#8217;s vocal abilities, but Spock released a few albums as well. Take a break and watch Leonard sing the Ballad of Bilbo Baggins...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-may-10/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending May 10'>Final Lap: Good Reads for the Week Ending May 10</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 1'>Final Lap: Top Reads for Week Ending March 1</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-may-3/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending May 3'>Final Lap: Good Reads for the Week Ending May 3</a></li>
</ol>
</div>
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]]>
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-may-10/</feedburner:origLink>
		<title>Final Lap: Good Reads for the Week Ending May 10</title>
		<link>http://feeds.feedblitz.com/~/41006402/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-May/</link>
		<comments>http://feeds.feedblitz.com/~/41006402/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-May/#comments</comments>
		<pubDate>Fri, 10 May 2013 12:57:08 +0000</pubDate>
		<dc:creator>Max Speed</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Final Lap]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20839</guid>
		<description><![CDATA[It&#8217;s been awhile since I&#8217;ve posted on the EMP blog. I&#8217;ve been busy catching up on episodes of Shark Tank and counting down to the release of Star Trek Into the Darkness. If you don&#8217;t remember who I am, I&#8217;m Max Speed, the guy on the Pole Position Marketing team who says things other team...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-1-18-13/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending January 18'>Final Lap: Good Reads for the Week Ending January 18</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-april-5/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending April 5'>Final Lap: Good Reads for the Week Ending April 5</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 1'>Final Lap: Top Reads for Week Ending March 1</a></li>
</ol>
</div>
]]>
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		<wfw:commentRss>http://feeds.feedblitz.com/~/41006402/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-May/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[It&#8217;s been awhile since I&#8217;ve posted on the EMP blog. I&#8217;ve been busy catching up on episodes of Shark Tank and counting down to the release of Star Trek Into the Darkness. If you don&#8217;t remember who I am, I&#8217;m Max Speed, the guy on the Pole Position Marketing team who says things other team...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-1-18-13/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending January 18'>Final Lap: Good Reads for the Week Ending January 18</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-april-5/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending April 5'>Final Lap: Good Reads for the Week Ending April 5</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 1'>Final Lap: Top Reads for Week Ending March 1</a></li>
</ol>
</div>
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]]>
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-may-3/</feedburner:origLink>
		<title>Final Lap: Good Reads for the Week Ending May 3</title>
		<link>http://feeds.feedblitz.com/~/40867134/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-May/</link>
		<comments>http://feeds.feedblitz.com/~/40867134/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-May/#comments</comments>
		<pubDate>Fri, 03 May 2013 14:09:14 +0000</pubDate>
		<dc:creator>Kathy Gray</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Architecture]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Final Lap]]></category>
		<category><![CDATA[Search & Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20816</guid>
		<description><![CDATA[Here in Ohio, we&#8217;ve had a nice week of sunny weather in the mid-70&#8242;s, and it&#8217;s amazing how a week of sunshine makes you feel! It&#8217;s made us feel so good, that part of the crew has made a resolution to start working off that winter weight with an afternoon plank break. I&#8217;m realizing just...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-march-15/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending March 15'>Final Lap: Good Reads for the Week Ending March 15</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-week-ending-april26/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending April 26'>Final Lap: Good Reads for the Week Ending April 26</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-feb-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending Feb. 1'>Final Lap: Top Reads for Week Ending Feb. 1</a></li>
</ol>
</div>
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</description>
		<wfw:commentRss>http://feeds.feedblitz.com/~/40867134/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-May/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[Here in Ohio, we&#8217;ve had a nice week of sunny weather in the mid-70&#8242;s, and it&#8217;s amazing how a week of sunshine makes you feel! It&#8217;s made us feel so good, that part of the crew has made a resolution to start working off that winter weight with an afternoon plank break. I&#8217;m realizing just...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-march-15/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending March 15'>Final Lap: Good Reads for the Week Ending March 15</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-week-ending-april26/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending April 26'>Final Lap: Good Reads for the Week Ending April 26</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-feb-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending Feb. 1'>Final Lap: Top Reads for Week Ending Feb. 1</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867134/0/polepositionmarketing">
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867134/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</content:encoded></item>
<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/how-your-ppc-ad-compares/</feedburner:origLink>
		<title>Get a Sense of How Your PPC Ad Compares to Your Competitor’s</title>
		<link>http://feeds.feedblitz.com/~/40867136/0/polepositionmarketing~Get-a-Sense-of-How-Your-PPC-Ad-Compares-to-Your-Competitor%e2%80%99s/</link>
		<comments>http://feeds.feedblitz.com/~/40867136/0/polepositionmarketing~Get-a-Sense-of-How-Your-PPC-Ad-Compares-to-Your-Competitor%e2%80%99s/#comments</comments>
		<pubDate>Wed, 01 May 2013 12:26:55 +0000</pubDate>
		<dc:creator>Mike Fleming</dc:creator>
				<category><![CDATA[PPC]]></category>
		<category><![CDATA[auction insights]]></category>
		<category><![CDATA[ppc competitive intelligence]]></category>
		<category><![CDATA[ppc testing]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20803</guid>
		<description><![CDATA[You’ve written what you perceive to be a good ad (or let’s hope you wouldn’t have written it). But, what you perceive doesn’t matter. It doesn’t matter to the search engine (Google in this example), and it doesn’t matter to the searchers. What matters is what the searchers think of your ad compared to the...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/make-sense-match-types/' rel='bookmark' title='Can You Make Sense Of Match Types?'>Can You Make Sense Of Match Types?</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/making-sense-of-keyword-matching/' rel='bookmark' title='Making Sense of Keyword Matching'>Making Sense of Keyword Matching</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/shall-know-your-your/' rel='bookmark' title='Why You Should Never Duplicate Your Competitor&#039;s SEO Strategies'>Why You Should Never Duplicate Your Competitor&#039;s SEO Strategies</a></li>
</ol>
</div>
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</description>
		<wfw:commentRss>http://feeds.feedblitz.com/~/40867136/0/polepositionmarketing~Get-a-Sense-of-How-Your-PPC-Ad-Compares-to-Your-Competitor%e2%80%99s/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments><content:encoded><![CDATA[You’ve written what you perceive to be a good ad (or let’s hope you wouldn’t have written it). But, what you perceive doesn’t matter. It doesn’t matter to the search engine (Google in this example), and it doesn’t matter to the searchers. What matters is what the searchers think of your ad compared to the...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/make-sense-match-types/' rel='bookmark' title='Can You Make Sense Of Match Types?'>Can You Make Sense Of Match Types?</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/making-sense-of-keyword-matching/' rel='bookmark' title='Making Sense of Keyword Matching'>Making Sense of Keyword Matching</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/shall-know-your-your/' rel='bookmark' title='Why You Should Never Duplicate Your Competitor&#039;s SEO Strategies'>Why You Should Never Duplicate Your Competitor&#039;s SEO Strategies</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867136/0/polepositionmarketing">
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867136/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</content:encoded></item>
<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-week-ending-april26/</feedburner:origLink>
		<title>Final Lap: Good Reads for the Week Ending April 26</title>
		<link>http://feeds.feedblitz.com/~/40867137/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-April/</link>
		<comments>http://feeds.feedblitz.com/~/40867137/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-April/#comments</comments>
		<pubDate>Fri, 26 Apr 2013 13:46:40 +0000</pubDate>
		<dc:creator>Kathy Gray</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Final Lap]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[PPC]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20794</guid>
		<description><![CDATA[This week our crew chief has been in the Big Easy imparting his SEO wisdom to the attendees at PubCon.  While the chief is away, the crew will play. Well, we managed to squeeze in a bit of play time with Cylon, the chief&#8217;s lovable dog who&#8217;s been a little forlorn. So, what&#8217;s been happening in web marketing this...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-april-5/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending April 5'>Final Lap: Good Reads for the Week Ending April 5</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-april-12/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending April 12'>Final Lap: Good Reads for the Week Ending April 12</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-1-18-13/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending January 18'>Final Lap: Good Reads for the Week Ending January 18</a></li>
</ol>
</div>
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867137/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867137/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867137/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867137/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867137/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867137/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867137/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867137/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867137/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</description>
		<wfw:commentRss>http://feeds.feedblitz.com/~/40867137/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-April/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[This week our crew chief has been in the Big Easy imparting his SEO wisdom to the attendees at PubCon.  While the chief is away, the crew will play. Well, we managed to squeeze in a bit of play time with Cylon, the chief&#8217;s lovable dog who&#8217;s been a little forlorn. So, what&#8217;s been happening in web marketing this...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-april-5/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending April 5'>Final Lap: Good Reads for the Week Ending April 5</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-april-12/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending April 12'>Final Lap: Good Reads for the Week Ending April 12</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-1-18-13/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending January 18'>Final Lap: Good Reads for the Week Ending January 18</a></li>
</ol>
</div>
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/discover-how-to-lose-wait-without-losing-conversions-2/</feedburner:origLink>
		<title>Discover How to Lose Wait Without Losing Conversions</title>
		<link>http://feeds.feedblitz.com/~/40867138/0/polepositionmarketing~Discover-How-to-Lose-Wait-Without-Losing-Conversions/</link>
		<comments>http://feeds.feedblitz.com/~/40867138/0/polepositionmarketing~Discover-How-to-Lose-Wait-Without-Losing-Conversions/#comments</comments>
		<pubDate>Wed, 24 Apr 2013 17:58:09 +0000</pubDate>
		<dc:creator>Stoney G deGeyter</dc:creator>
				<category><![CDATA[Search Engine Land]]></category>
		<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20779</guid>
		<description><![CDATA[There&#8217;s a debate over the significance of page load speed in Google&#8217;s search algorithms. However, there&#8217;s no debate over the significant impact it can have on conversions. With each passing second the visitor has to wait for the page to load, sales are being lost. In my latest blog post on Search Engine Land, I...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/losing-wait-5-simple-steps-to-reducing-web-page-download-times/' rel='bookmark' title='Losing Wait: 5 Simple Steps to Reducing Web Page Download Times'>Losing Wait: 5 Simple Steps to Reducing Web Page Download Times</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/quick-ways-lose-business/' rel='bookmark' title='7 Quick Ways to Lose Business (Quickly)'>7 Quick Ways to Lose Business (Quickly)</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/hurry-wait-about-quick/' rel='bookmark' title='Hurry Up and Wait: SEO is About Quick Action and Patient Results'>Hurry Up and Wait: SEO is About Quick Action and Patient Results</a></li>
</ol>
</div>
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		<wfw:commentRss>http://feeds.feedblitz.com/~/40867138/0/polepositionmarketing~Discover-How-to-Lose-Wait-Without-Losing-Conversions/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[There&#8217;s a debate over the significance of page load speed in Google&#8217;s search algorithms. However, there&#8217;s no debate over the significant impact it can have on conversions. With each passing second the visitor has to wait for the page to load, sales are being lost. In my latest blog post on Search Engine Land, I...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/losing-wait-5-simple-steps-to-reducing-web-page-download-times/' rel='bookmark' title='Losing Wait: 5 Simple Steps to Reducing Web Page Download Times'>Losing Wait: 5 Simple Steps to Reducing Web Page Download Times</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/quick-ways-lose-business/' rel='bookmark' title='7 Quick Ways to Lose Business (Quickly)'>7 Quick Ways to Lose Business (Quickly)</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/hurry-wait-about-quick/' rel='bookmark' title='Hurry Up and Wait: SEO is About Quick Action and Patient Results'>Hurry Up and Wait: SEO is About Quick Action and Patient Results</a></li>
</ol>
</div>
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/2000-words-of-insight-from-only-2-ppc-competitive-metrics/</feedburner:origLink>
		<title>2,000 Words of Insight from Only 2 PPC Competitive Metrics</title>
		<link>http://feeds.feedblitz.com/~/40867139/0/polepositionmarketing~Words-of-Insight-from-Only-PPC-Competitive-Metrics/</link>
		<comments>http://feeds.feedblitz.com/~/40867139/0/polepositionmarketing~Words-of-Insight-from-Only-PPC-Competitive-Metrics/#comments</comments>
		<pubDate>Wed, 24 Apr 2013 12:36:28 +0000</pubDate>
		<dc:creator>Mike Fleming</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[auction insights]]></category>
		<category><![CDATA[ppc competitive intelligence]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20737</guid>
		<description><![CDATA[When managing PPC campaigns (or any marketing campaigns for that matter), analyzing, testing and adjusting given information about your competitors can be extremely helpful and necessary. Knowing what they may be doing better and/or what you may be doing better, when they&#8217;re spending their money, what&#8217;s working and not working for them, etc. can give...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/metrics-that-lie-2/' rel='bookmark' title='Metrics That Lie to You: Average Position (Part 2)'>Metrics That Lie to You: Average Position (Part 2)</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/metrics-that-average/' rel='bookmark' title='Metrics That Lie to You: Average Position (Part 1)'>Metrics That Lie to You: Average Position (Part 1)</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/see-your-sites-words-through-the-fog/' rel='bookmark' title='See your site’s words through the fog'>See your site’s words through the fog</a></li>
</ol>
</div>
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		<wfw:commentRss>http://feeds.feedblitz.com/~/40867139/0/polepositionmarketing~Words-of-Insight-from-Only-PPC-Competitive-Metrics/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[When managing PPC campaigns (or any marketing campaigns for that matter), analyzing, testing and adjusting given information about your competitors can be extremely helpful and necessary. Knowing what they may be doing better and/or what you may be doing better, when they&#8217;re spending their money, what&#8217;s working and not working for them, etc. can give...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/metrics-that-lie-2/' rel='bookmark' title='Metrics That Lie to You: Average Position (Part 2)'>Metrics That Lie to You: Average Position (Part 2)</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/metrics-that-average/' rel='bookmark' title='Metrics That Lie to You: Average Position (Part 1)'>Metrics That Lie to You: Average Position (Part 1)</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/see-your-sites-words-through-the-fog/' rel='bookmark' title='See your site’s words through the fog'>See your site’s words through the fog</a></li>
</ol>
</div>
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/communicate-customer-losing/</feedburner:origLink>
		<title>Why Communicating What a Customer Is Losing Works</title>
		<link>http://feeds.feedblitz.com/~/40867140/0/polepositionmarketing~Why-Communicating-What-a-Customer-Is-Losing-Works/</link>
		<comments>http://feeds.feedblitz.com/~/40867140/0/polepositionmarketing~Why-Communicating-What-a-Customer-Is-Losing-Works/#comments</comments>
		<pubDate>Wed, 17 Apr 2013 19:09:55 +0000</pubDate>
		<dc:creator>Mike Fleming</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[scarcity]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20705</guid>
		<description><![CDATA[There’s an old adage that says “The pain of losing is twice as strong as the joy of winning.” This principle can help your business if you use it wisely.  Even the threat of potential loss creates agitation in people that plays a powerful role in their decision making.  Psychologists call this the principle of...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/part-dirty-little-secret/' rel='bookmark' title='The Dirty Little Secret of Conversions, Part 2: Understand Your Customer&#039;s Wants'>The Dirty Little Secret of Conversions, Part 2: Understand Your Customer&#039;s Wants</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/forget-sale-focus-on-customer/' rel='bookmark' title='Forget the Sale. Focus on the Customer'>Forget the Sale. Focus on the Customer</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/poor-customer-service-exposed/' rel='bookmark' title='Poor Customer Service: EXPOSED!'>Poor Customer Service: EXPOSED!</a></li>
</ol>
</div>
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</description>
		<wfw:commentRss>http://feeds.feedblitz.com/~/40867140/0/polepositionmarketing~Why-Communicating-What-a-Customer-Is-Losing-Works/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[There’s an old adage that says “The pain of losing is twice as strong as the joy of winning.” This principle can help your business if you use it wisely.  Even the threat of potential loss creates agitation in people that plays a powerful role in their decision making.  Psychologists call this the principle of...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/part-dirty-little-secret/' rel='bookmark' title='The Dirty Little Secret of Conversions, Part 2: Understand Your Customer&#039;s Wants'>The Dirty Little Secret of Conversions, Part 2: Understand Your Customer&#039;s Wants</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/forget-sale-focus-on-customer/' rel='bookmark' title='Forget the Sale. Focus on the Customer'>Forget the Sale. Focus on the Customer</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/poor-customer-service-exposed/' rel='bookmark' title='Poor Customer Service: EXPOSED!'>Poor Customer Service: EXPOSED!</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867140/0/polepositionmarketing">
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867140/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</content:encoded></item>
<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-april-12/</feedburner:origLink>
		<title>Final Lap: Good Reads for the Week Ending April 12</title>
		<link>http://feeds.feedblitz.com/~/40867141/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-April/</link>
		<comments>http://feeds.feedblitz.com/~/40867141/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-April/#comments</comments>
		<pubDate>Fri, 12 Apr 2013 17:57:22 +0000</pubDate>
		<dc:creator>Debbie Briggs</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Pole Position Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20693</guid>
		<description><![CDATA[There&#8217;s always music playing in our office, and you never know what you&#8217;re going to hear. It could be a hair band from the &#8217;80s, or you might hear Cher reminding you to &#8220;believe in life after love.&#8221; If you&#8217;re someone who likes to share what you&#8217;re listening to, you&#8217;re going to love this announcement...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-april-5/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending April 5'>Final Lap: Good Reads for the Week Ending April 5</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-feb-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending Feb. 1'>Final Lap: Top Reads for Week Ending Feb. 1</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-feb-15/' rel='bookmark' title='Final Lap: Top Reads for Week Ending Feb. 15'>Final Lap: Top Reads for Week Ending Feb. 15</a></li>
</ol>
</div>
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</description>
		<wfw:commentRss>http://feeds.feedblitz.com/~/40867141/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-April/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments><content:encoded><![CDATA[There&#8217;s always music playing in our office, and you never know what you&#8217;re going to hear. It could be a hair band from the &#8217;80s, or you might hear Cher reminding you to &#8220;believe in life after love.&#8221; If you&#8217;re someone who likes to share what you&#8217;re listening to, you&#8217;re going to love this announcement...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-april-5/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending April 5'>Final Lap: Good Reads for the Week Ending April 5</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-feb-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending Feb. 1'>Final Lap: Top Reads for Week Ending Feb. 1</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-feb-15/' rel='bookmark' title='Final Lap: Top Reads for Week Ending Feb. 15'>Final Lap: Top Reads for Week Ending Feb. 15</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867141/0/polepositionmarketing">
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867141/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</content:encoded></item>
<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-april-5/</feedburner:origLink>
		<title>Final Lap: Good Reads for the Week Ending April 5</title>
		<link>http://feeds.feedblitz.com/~/40867142/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-April/</link>
		<comments>http://feeds.feedblitz.com/~/40867142/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-April/#comments</comments>
		<pubDate>Fri, 05 Apr 2013 16:30:28 +0000</pubDate>
		<dc:creator>Debbie Briggs</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Final Lap]]></category>
		<category><![CDATA[Link Building]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20662</guid>
		<description><![CDATA[Spring has been rather elusive in our neck of the woods. Actually, downright spiteful with temperatures coming in right around freezing&#8211;until today. The sun is shining, the birds are chirping and we&#8217;re decidedly more cheerful. While we had to wait what seemed like an eternity for warmer temperatures, we don&#8217;t want to make you wait...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 1'>Final Lap: Top Reads for Week Ending March 1</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-1-18-13/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending January 18'>Final Lap: Good Reads for the Week Ending January 18</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-march-15/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending March 15'>Final Lap: Good Reads for the Week Ending March 15</a></li>
</ol>
</div>
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867142/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867142/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867142/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867142/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867142/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867142/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867142/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867142/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867142/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</description>
		<wfw:commentRss>http://feeds.feedblitz.com/~/40867142/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-April/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[Spring has been rather elusive in our neck of the woods. Actually, downright spiteful with temperatures coming in right around freezing&#8211;until today. The sun is shining, the birds are chirping and we&#8217;re decidedly more cheerful. While we had to wait what seemed like an eternity for warmer temperatures, we don&#8217;t want to make you wait...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 1'>Final Lap: Top Reads for Week Ending March 1</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-1-18-13/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending January 18'>Final Lap: Good Reads for the Week Ending January 18</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-march-15/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending March 15'>Final Lap: Good Reads for the Week Ending March 15</a></li>
</ol>
</div>
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/authoritative-website-important/</feedburner:origLink>
		<title>Why An Authoritative Website is So Important to Your Business</title>
		<link>http://feeds.feedblitz.com/~/40867143/0/polepositionmarketing~Why-An-Authoritative-Website-is-So-Important-to-Your-Business/</link>
		<comments>http://feeds.feedblitz.com/~/40867143/0/polepositionmarketing~Why-An-Authoritative-Website-is-So-Important-to-Your-Business/#comments</comments>
		<pubDate>Wed, 03 Apr 2013 15:05:00 +0000</pubDate>
		<dc:creator>Mike Fleming</dc:creator>
				<category><![CDATA[Architecture]]></category>
		<category><![CDATA[Business Principles]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Site Management]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[Web Design]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20554</guid>
		<description><![CDATA[In the offline world, you wouldn’t invest tons of money in a sloppy-looking, incorrect-grammar-ing, confusing, and unknowledgeable salesman that wasn’t able to serve your customers needs in the ways they wanted to be served, would you?  So, why would you do it online?  Would you like to buy something from this guy? The truth is,...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/incorporate-usability-elements-into-your-website-part-i/' rel='bookmark' title='Incorporate Usability Elements Into Your Website, Part I'>Incorporate Usability Elements Into Your Website, Part I</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/quantifying-website-impact-on-business/' rel='bookmark' title='Quantifying Your Website’s True Impact on Your Business'>Quantifying Your Website’s True Impact on Your Business</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/dont-put-important-text-within-images/' rel='bookmark' title='Don&#039;t Put Important Text Within Images'>Don&#039;t Put Important Text Within Images</a></li>
</ol>
</div>
]]>
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		<wfw:commentRss>http://feeds.feedblitz.com/~/40867143/0/polepositionmarketing~Why-An-Authoritative-Website-is-So-Important-to-Your-Business/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[In the offline world, you wouldn’t invest tons of money in a sloppy-looking, incorrect-grammar-ing, confusing, and unknowledgeable salesman that wasn’t able to serve your customers needs in the ways they wanted to be served, would you?  So, why would you do it online?  Would you like to buy something from this guy? The truth is,...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/incorporate-usability-elements-into-your-website-part-i/' rel='bookmark' title='Incorporate Usability Elements Into Your Website, Part I'>Incorporate Usability Elements Into Your Website, Part I</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/quantifying-website-impact-on-business/' rel='bookmark' title='Quantifying Your Website’s True Impact on Your Business'>Quantifying Your Website’s True Impact on Your Business</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/dont-put-important-text-within-images/' rel='bookmark' title='Don&#039;t Put Important Text Within Images'>Don&#039;t Put Important Text Within Images</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867143/0/polepositionmarketing">
]]>
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/wordpress-settings-for-new-bloggers/</feedburner:origLink>
		<title>5 WordPress Settings Every New Blogger Should Know About</title>
		<link>http://feeds.feedblitz.com/~/40867144/0/polepositionmarketing~WordPress-Settings-Every-New-Blogger-Should-Know-About/</link>
		<comments>http://feeds.feedblitz.com/~/40867144/0/polepositionmarketing~WordPress-Settings-Every-New-Blogger-Should-Know-About/#comments</comments>
		<pubDate>Mon, 01 Apr 2013 14:00:00 +0000</pubDate>
		<dc:creator>Stoney G deGeyter</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Pole Position Marketing]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=19592</guid>
		<description><![CDATA[WordPress is a fantastic blogging platform that is pretty quick and easy to install. When you download the WordPress install, it comes with a five-minute install guide, which is pretty good for even for the less technically inclined. But what happens after that? WordPress has a host of setting options and a variety of features....<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/whats-it-take-to-become-an-a-list-blogger-around-here/' rel='bookmark' title='What&#8217;s It Take To Become an A-List Blogger Around Here?'>What&#8217;s It Take To Become an A-List Blogger Around Here?</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/waiting-title/' rel='bookmark' title='13 Must-have Plugins for Your WordPress Blog'>13 Must-have Plugins for Your WordPress Blog</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/seo-title-tags-for-wordpress/' rel='bookmark' title='SEO Title Tags for WordPress'>SEO Title Tags for WordPress</a></li>
</ol>
</div>
]]>
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		<wfw:commentRss>http://feeds.feedblitz.com/~/40867144/0/polepositionmarketing~WordPress-Settings-Every-New-Blogger-Should-Know-About/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[WordPress is a fantastic blogging platform that is pretty quick and easy to install. When you download the WordPress install, it comes with a five-minute install guide, which is pretty good for even for the less technically inclined. But what happens after that? WordPress has a host of setting options and a variety of features....<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/whats-it-take-to-become-an-a-list-blogger-around-here/' rel='bookmark' title='What&#8217;s It Take To Become an A-List Blogger Around Here?'>What&#8217;s It Take To Become an A-List Blogger Around Here?</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/waiting-title/' rel='bookmark' title='13 Must-have Plugins for Your WordPress Blog'>13 Must-have Plugins for Your WordPress Blog</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/seo-title-tags-for-wordpress/' rel='bookmark' title='SEO Title Tags for WordPress'>SEO Title Tags for WordPress</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867144/0/polepositionmarketing">
]]>
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/why-a-contact-us-page-is-more-important-than-you-think/</feedburner:origLink>
		<title>Why a Contact Us Page Is More Important Than You Think</title>
		<link>http://feeds.feedblitz.com/~/40867145/0/polepositionmarketing~Why-a-Contact-Us-Page-Is-More-Important-Than-You-Think/</link>
		<comments>http://feeds.feedblitz.com/~/40867145/0/polepositionmarketing~Why-a-Contact-Us-Page-Is-More-Important-Than-You-Think/#comments</comments>
		<pubDate>Fri, 22 Mar 2013 16:22:23 +0000</pubDate>
		<dc:creator>Stoney G deGeyter</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Search Engine Land]]></category>
		<category><![CDATA[SEO]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20585</guid>
		<description><![CDATA[Decisions, decisions. Whether someone makes a purchase from your site isn&#8217;t just about product pages and shopping carts. If they have a question about a product, they need to be able to find a way to contact you easily. If they can&#8217;t, they just might decide to take their business elsewhere. And online, that&#8217;s quite...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/6-ways-to-get-your-visitors-to-contact-you-from-your-contact-us-page/' rel='bookmark' title='6 Ways to Get Your Visitors To Contact You From Your Contact Us Page'>6 Ways to Get Your Visitors To Contact You From Your Contact Us Page</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/creating-a-marketing-focused-website-the-contact-page/' rel='bookmark' title='Creating a Marketing Focused Website: The Contact Page'>Creating a Marketing Focused Website: The Contact Page</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/best-damn-marketing-13/' rel='bookmark' title='The Best Damn Web Marketing Checklist for the Contact Us Page'>The Best Damn Web Marketing Checklist for the Contact Us Page</a></li>
</ol>
</div>
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		<wfw:commentRss>http://feeds.feedblitz.com/~/40867145/0/polepositionmarketing~Why-a-Contact-Us-Page-Is-More-Important-Than-You-Think/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[Decisions, decisions. Whether someone makes a purchase from your site isn&#8217;t just about product pages and shopping carts. If they have a question about a product, they need to be able to find a way to contact you easily. If they can&#8217;t, they just might decide to take their business elsewhere. And online, that&#8217;s quite...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/6-ways-to-get-your-visitors-to-contact-you-from-your-contact-us-page/' rel='bookmark' title='6 Ways to Get Your Visitors To Contact You From Your Contact Us Page'>6 Ways to Get Your Visitors To Contact You From Your Contact Us Page</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/creating-a-marketing-focused-website-the-contact-page/' rel='bookmark' title='Creating a Marketing Focused Website: The Contact Page'>Creating a Marketing Focused Website: The Contact Page</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/best-damn-marketing-13/' rel='bookmark' title='The Best Damn Web Marketing Checklist for the Contact Us Page'>The Best Damn Web Marketing Checklist for the Contact Us Page</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867145/0/polepositionmarketing">
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867145/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867145/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867145/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867145/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867145/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867145/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867145/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867145/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867145/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</content:encoded></item>
<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/why-testimonials-are-important/</feedburner:origLink>
		<title>Why Testimonials Are So Important To Your Customers</title>
		<link>http://feeds.feedblitz.com/~/40867146/0/polepositionmarketing~Why-Testimonials-Are-So-Important-To-Your-Customers/</link>
		<comments>http://feeds.feedblitz.com/~/40867146/0/polepositionmarketing~Why-Testimonials-Are-So-Important-To-Your-Customers/#comments</comments>
		<pubDate>Wed, 20 Mar 2013 14:45:26 +0000</pubDate>
		<dc:creator>Mike Fleming</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business Principles]]></category>
		<category><![CDATA[social proof]]></category>
		<category><![CDATA[testimonials]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20387</guid>
		<description><![CDATA[When people shop, whether online or offline, there is always a measure of uncertainty throughout the buying process.  Typically, the uncertainty fades as the buyer journeys through the process of researching their purchasing decision.  They gather facts about what they need, look at features, benefits, quality, pricing and so on.  A brand that is really...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/building-successful/' rel='bookmark' title='The Dirty Little Secret of Conversions, Part 3: Give Customers What They Need'>The Dirty Little Secret of Conversions, Part 3: Give Customers What They Need</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/how-important-is-content/' rel='bookmark' title='How Important Is Content?'>How Important Is Content?</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/build-trails-for-customers-that-dont-dead-end/' rel='bookmark' title='Build Trails for Customers that Don&#8217;t Dead End'>Build Trails for Customers that Don&#8217;t Dead End</a></li>
</ol>
</div>
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</description>
		<wfw:commentRss>http://feeds.feedblitz.com/~/40867146/0/polepositionmarketing~Why-Testimonials-Are-So-Important-To-Your-Customers/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments><content:encoded><![CDATA[When people shop, whether online or offline, there is always a measure of uncertainty throughout the buying process.  Typically, the uncertainty fades as the buyer journeys through the process of researching their purchasing decision.  They gather facts about what they need, look at features, benefits, quality, pricing and so on.  A brand that is really...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/building-successful/' rel='bookmark' title='The Dirty Little Secret of Conversions, Part 3: Give Customers What They Need'>The Dirty Little Secret of Conversions, Part 3: Give Customers What They Need</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/how-important-is-content/' rel='bookmark' title='How Important Is Content?'>How Important Is Content?</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/build-trails-for-customers-that-dont-dead-end/' rel='bookmark' title='Build Trails for Customers that Don&#8217;t Dead End'>Build Trails for Customers that Don&#8217;t Dead End</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867146/0/polepositionmarketing">
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867146/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</content:encoded></item>
<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/complete-guide-mastering-link-navigation-structure/</feedburner:origLink>
		<title>The Complete Guide to Mastering Your Link and Navigation Structure</title>
		<link>http://feeds.feedblitz.com/~/40867147/0/polepositionmarketing~The-Complete-Guide-to-Mastering-Your-Link-and-Navigation-Structure/</link>
		<comments>http://feeds.feedblitz.com/~/40867147/0/polepositionmarketing~The-Complete-Guide-to-Mastering-Your-Link-and-Navigation-Structure/#comments</comments>
		<pubDate>Mon, 18 Mar 2013 14:00:00 +0000</pubDate>
		<dc:creator>Stoney G deGeyter</dc:creator>
				<category><![CDATA[Architecture]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Link Building]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=19523</guid>
		<description><![CDATA[When looking at a website&#8217;s architectural issues, there is no bigger benefit than ensuring your internal navigation and links are set up to ensure proper search engine spidering. This helps give visitors the ability to find information they need quickly and effectively. There is also no bigger breakdown in site architecture than when your navigation...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/complete-guide-mastering-domain-name-and-url-structure/' rel='bookmark' title='The Complete Guide to Mastering Domain Name and URL Structure'>The Complete Guide to Mastering Domain Name and URL Structure</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/complete-guide-duplicate-content/' rel='bookmark' title='The Complete Guide to Mastering Duplicate Content Issues'>The Complete Guide to Mastering Duplicate Content Issues</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/complete-guide-heading-tags/' rel='bookmark' title='The Complete Guide to Mastering Your Heading Tags'>The Complete Guide to Mastering Your Heading Tags</a></li>
</ol>
</div>
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		<wfw:commentRss>http://feeds.feedblitz.com/~/40867147/0/polepositionmarketing~The-Complete-Guide-to-Mastering-Your-Link-and-Navigation-Structure/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[When looking at a website&#8217;s architectural issues, there is no bigger benefit than ensuring your internal navigation and links are set up to ensure proper search engine spidering. This helps give visitors the ability to find information they need quickly and effectively. There is also no bigger breakdown in site architecture than when your navigation...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/complete-guide-mastering-domain-name-and-url-structure/' rel='bookmark' title='The Complete Guide to Mastering Domain Name and URL Structure'>The Complete Guide to Mastering Domain Name and URL Structure</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/complete-guide-duplicate-content/' rel='bookmark' title='The Complete Guide to Mastering Duplicate Content Issues'>The Complete Guide to Mastering Duplicate Content Issues</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/complete-guide-heading-tags/' rel='bookmark' title='The Complete Guide to Mastering Your Heading Tags'>The Complete Guide to Mastering Your Heading Tags</a></li>
</ol>
</div>
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/final-lap-good-reads-for-the-week-ending-march-15/</feedburner:origLink>
		<title>Final Lap: Good Reads for the Week Ending March 15</title>
		<link>http://feeds.feedblitz.com/~/40867148/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-March/</link>
		<comments>http://feeds.feedblitz.com/~/40867148/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-March/#comments</comments>
		<pubDate>Fri, 15 Mar 2013 12:32:40 +0000</pubDate>
		<dc:creator>Debbie Briggs</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Final Lap]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[Pole Position Marketing]]></category>
		<category><![CDATA[Search & Marketing]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20440</guid>
		<description><![CDATA[From Google&#8217;s announcement that it will close Google Reader in July—some people aren&#8217;t too happy—to nifty ways to optimize a PDF for search, we&#8217;ve read some great articles this week on analytics, SEO, link building and content marketing. Oh, and don&#8217;t be creepy when you network on social media channels. 8 Tips to Make Your...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 1'>Final Lap: Top Reads for Week Ending March 1</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-8/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 8'>Final Lap: Top Reads for Week Ending March 8</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-1-18-13/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending January 18'>Final Lap: Good Reads for the Week Ending January 18</a></li>
</ol>
</div>
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		<wfw:commentRss>http://feeds.feedblitz.com/~/40867148/0/polepositionmarketing~Final-Lap-Good-Reads-for-the-Week-Ending-March/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[From Google&#8217;s announcement that it will close Google Reader in July—some people aren&#8217;t too happy—to nifty ways to optimize a PDF for search, we&#8217;ve read some great articles this week on analytics, SEO, link building and content marketing. Oh, and don&#8217;t be creepy when you network on social media channels. 8 Tips to Make Your...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 1'>Final Lap: Top Reads for Week Ending March 1</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-8/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 8'>Final Lap: Top Reads for Week Ending March 8</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-1-18-13/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending January 18'>Final Lap: Good Reads for the Week Ending January 18</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867148/0/polepositionmarketing">
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/secret-weapons-for-startups/</feedburner:origLink>
		<title>3 Secret Weapons For Startups to Get More Online Customers</title>
		<link>http://feeds.feedblitz.com/~/40867149/0/polepositionmarketing~Secret-Weapons-For-Startups-to-Get-More-Online-Customers/</link>
		<comments>http://feeds.feedblitz.com/~/40867149/0/polepositionmarketing~Secret-Weapons-For-Startups-to-Get-More-Online-Customers/#comments</comments>
		<pubDate>Thu, 14 Mar 2013 14:00:37 +0000</pubDate>
		<dc:creator>Annalisa Hilliard</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business Principles]]></category>
		<category><![CDATA[Small Business Answers]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20305</guid>
		<description><![CDATA[Author&#8217;s Note: Starting up a new business website can seem like a daunting task. SEO Consultant Sanket Patel offers some secret weapons any new business owner needs to have in their startup arsenal to make their company successful. &#160; Starting any business has always been an interesting and exciting thing, and many goals can compete...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/building-successful/' rel='bookmark' title='The Dirty Little Secret of Conversions, Part 3: Give Customers What They Need'>The Dirty Little Secret of Conversions, Part 3: Give Customers What They Need</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/research-core-keywords-2/' rel='bookmark' title='How to Find Core Keywords For Effective Online Marketing'>How to Find Core Keywords For Effective Online Marketing</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/dirty-little-secret/' rel='bookmark' title='The Dirty Little Secret of Conversions: It&#039;s About Relationships'>The Dirty Little Secret of Conversions: It&#039;s About Relationships</a></li>
</ol>
</div>
]]>
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		<wfw:commentRss>http://feeds.feedblitz.com/~/40867149/0/polepositionmarketing~Secret-Weapons-For-Startups-to-Get-More-Online-Customers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[Author&#8217;s Note: Starting up a new business website can seem like a daunting task. SEO Consultant Sanket Patel offers some secret weapons any new business owner needs to have in their startup arsenal to make their company successful. &#160; Starting any business has always been an interesting and exciting thing, and many goals can compete...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/building-successful/' rel='bookmark' title='The Dirty Little Secret of Conversions, Part 3: Give Customers What They Need'>The Dirty Little Secret of Conversions, Part 3: Give Customers What They Need</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/research-core-keywords-2/' rel='bookmark' title='How to Find Core Keywords For Effective Online Marketing'>How to Find Core Keywords For Effective Online Marketing</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/dirty-little-secret/' rel='bookmark' title='The Dirty Little Secret of Conversions: It&#039;s About Relationships'>The Dirty Little Secret of Conversions: It&#039;s About Relationships</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867149/0/polepositionmarketing">
]]>
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-8/</feedburner:origLink>
		<title>Final Lap: Top Reads for Week Ending March 8</title>
		<link>http://feeds.feedblitz.com/~/40867150/0/polepositionmarketing~Final-Lap-Top-Reads-for-Week-Ending-March/</link>
		<comments>http://feeds.feedblitz.com/~/40867150/0/polepositionmarketing~Final-Lap-Top-Reads-for-Week-Ending-March/#comments</comments>
		<pubDate>Fri, 08 Mar 2013 15:00:00 +0000</pubDate>
		<dc:creator>Debbie Briggs</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Link Building]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Social Media]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20368</guid>
		<description><![CDATA[We were really excited when Disney bought Lucasfilm and along with it the Star Wars franchise—Episodes VII, VIII and IX!—but were confused with seemingly conflicting reports this week. In an article by the Huffington Post, George Lucas revealed that Harrison Ford, Mark Hamill and Carrie Fisher were pretty much a done deal for Episode VII....<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-1-18-13/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending January 18'>Final Lap: Good Reads for the Week Ending January 18</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-feb-15/' rel='bookmark' title='Final Lap: Top Reads for Week Ending Feb. 15'>Final Lap: Top Reads for Week Ending Feb. 15</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 1'>Final Lap: Top Reads for Week Ending March 1</a></li>
</ol>
</div>
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867150/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867150/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867150/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867150/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867150/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867150/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867150/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867150/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867150/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</description>
		<wfw:commentRss>http://feeds.feedblitz.com/~/40867150/0/polepositionmarketing~Final-Lap-Top-Reads-for-Week-Ending-March/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[We were really excited when Disney bought Lucasfilm and along with it the Star Wars franchise—Episodes VII, VIII and IX!—but were confused with seemingly conflicting reports this week. In an article by the Huffington Post, George Lucas revealed that Harrison Ford, Mark Hamill and Carrie Fisher were pretty much a done deal for Episode VII....<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-1-18-13/' rel='bookmark' title='Final Lap: Good Reads for the Week Ending January 18'>Final Lap: Good Reads for the Week Ending January 18</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-feb-15/' rel='bookmark' title='Final Lap: Top Reads for Week Ending Feb. 15'>Final Lap: Top Reads for Week Ending Feb. 15</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/final-lap-top-reads-for-week-ending-march-1/' rel='bookmark' title='Final Lap: Top Reads for Week Ending March 1'>Final Lap: Top Reads for Week Ending March 1</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867150/0/polepositionmarketing">
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<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/micro-conversions-are-important/</feedburner:origLink>
		<title>Why Micro-Conversions Are So Important For Your Brand</title>
		<link>http://feeds.feedblitz.com/~/40867151/0/polepositionmarketing~Why-MicroConversions-Are-So-Important-For-Your-Brand/</link>
		<comments>http://feeds.feedblitz.com/~/40867151/0/polepositionmarketing~Why-MicroConversions-Are-So-Important-For-Your-Brand/#comments</comments>
		<pubDate>Thu, 07 Mar 2013 15:47:06 +0000</pubDate>
		<dc:creator>Mike Fleming</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business Principles]]></category>
		<category><![CDATA[Site Management]]></category>
		<category><![CDATA[micro-conversions]]></category>
		<category><![CDATA[online sales process]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=20158</guid>
		<description><![CDATA[Everybody wants the online sale.  But are you relating to your customer in ways that make it easier for them to buy?  You might be thinking, “How can it get any easier to buy from us?  All they have to do is click add to cart, fill in some boxes and hit checkout!”  Sure, it...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/10-not-so-quick-but-still-important-ways-to-increase-conversions/' rel='bookmark' title='10 Not-So-Quick-But-Still-Important Ways to Increase Conversions'>10 Not-So-Quick-But-Still-Important Ways to Increase Conversions</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/content-gets-conversions/' rel='bookmark' title='Want Conversions? Give a Little to Get a Little'>Want Conversions? Give a Little to Get a Little</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/part-dirty-little-secret/' rel='bookmark' title='The Dirty Little Secret of Conversions, Part 2: Understand Your Customer&#039;s Wants'>The Dirty Little Secret of Conversions, Part 2: Understand Your Customer&#039;s Wants</a></li>
</ol>
</div>
]]>
&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</description>
		<wfw:commentRss>http://feeds.feedblitz.com/~/40867151/0/polepositionmarketing~Why-MicroConversions-Are-So-Important-For-Your-Brand/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments><content:encoded><![CDATA[Everybody wants the online sale.  But are you relating to your customer in ways that make it easier for them to buy?  You might be thinking, “How can it get any easier to buy from us?  All they have to do is click add to cart, fill in some boxes and hit checkout!”  Sure, it...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/10-not-so-quick-but-still-important-ways-to-increase-conversions/' rel='bookmark' title='10 Not-So-Quick-But-Still-Important Ways to Increase Conversions'>10 Not-So-Quick-But-Still-Important Ways to Increase Conversions</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/content-gets-conversions/' rel='bookmark' title='Want Conversions? Give a Little to Get a Little'>Want Conversions? Give a Little to Get a Little</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/part-dirty-little-secret/' rel='bookmark' title='The Dirty Little Secret of Conversions, Part 2: Understand Your Customer&#039;s Wants'>The Dirty Little Secret of Conversions, Part 2: Understand Your Customer&#039;s Wants</a></li>
</ol>
</div>
<Img align="left" border="0" height="1" width="1" style="border:0;float:left;margin:0;padding:0" hspace="0" src="http://feeds.feedblitz.com/~/i/40867151/0/polepositionmarketing">
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&lt;div style=&quot;clear:both;padding-top:0.2em;&quot;&gt;&lt;a title=&quot;Digg This&quot; href=&quot;http://feeds.feedblitz.com/_/10/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/digg20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to FaceBook&quot; href=&quot;http://feeds.feedblitz.com/_/2/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fbshare20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Like on Facebook&quot; href=&quot;http://feeds.feedblitz.com/_/28/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/fblike20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Share on Google+&quot; href=&quot;http://feeds.feedblitz.com/_/30/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/googleplus20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Add to LinkedIn&quot; href=&quot;http://feeds.feedblitz.com/_/16/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/linkedin20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Stumble This&quot; href=&quot;http://feeds.feedblitz.com/_/12/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/stumble20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Tweet This&quot; href=&quot;http://feeds.feedblitz.com/_/24/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/twitter20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by email&quot; href=&quot;http://feeds.feedblitz.com/_/19/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/email20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;a title=&quot;Subscribe by RSS&quot; href=&quot;http://feeds.feedblitz.com/_/20/40867151/polepositionmarketing&quot;&gt;&lt;img height=&quot;20&quot; src=&quot;http://assets.feedblitz.com/i/rss20.png&quot; style=&quot;border:0;margin:0;padding:0;&quot;&gt;&lt;/a&gt;&amp;#160;&lt;/div&gt;</content:encoded></item>
<item>
<feedburner:origLink>http://www.polepositionmarketing.com/emp/free-vs-hosted-blogging-platforms/</feedburner:origLink>
		<title>Blogging Platform Options: Free vs. Hosted. Which Is Right For You?</title>
		<link>http://feeds.feedblitz.com/~/40867152/0/polepositionmarketing~Blogging-Platform-Options-Free-vs-Hosted-Which-Is-Right-For-You/</link>
		<comments>http://feeds.feedblitz.com/~/40867152/0/polepositionmarketing~Blogging-Platform-Options-Free-vs-Hosted-Which-Is-Right-For-You/#comments</comments>
		<pubDate>Tue, 05 Mar 2013 15:00:00 +0000</pubDate>
		<dc:creator>Stoney G deGeyter</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Site Management]]></category>
		<guid isPermaLink="false">http://www.polepositionmarketing.com/?p=19367</guid>
		<description><![CDATA[When deciding which blogging platform you&#8217;re going to use, one of the first questions you&#8217;re faced with is whether to host it yourself or go with a &#8220;free&#8221; version that is hosted on another social blogging site. In an earlier post I outlined five important blogging platform questions  that you can use to determine what...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/five-questions-selecting-blogging-platform/' rel='bookmark' title='Five Questions You Need To Ask Before Selecting a Blogging Platform'>Five Questions You Need To Ask Before Selecting a Blogging Platform</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/make-money-giving-things/' rel='bookmark' title='Make Money Giving Things Away For Free'>Make Money Giving Things Away For Free</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/selecting-a-web-host-provider-free-hosting-services/' rel='bookmark' title='Selecting a Web Host Provider: Free Hosting Services'>Selecting a Web Host Provider: Free Hosting Services</a></li>
</ol>
</div>
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		<wfw:commentRss>http://feeds.feedblitz.com/~/40867152/0/polepositionmarketing~Blogging-Platform-Options-Free-vs-Hosted-Which-Is-Right-For-You/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments><content:encoded><![CDATA[When deciding which blogging platform you&#8217;re going to use, one of the first questions you&#8217;re faced with is whether to host it yourself or go with a &#8220;free&#8221; version that is hosted on another social blogging site. In an earlier post I outlined five important blogging platform questions  that you can use to determine what...<div class='yarpp-related-rss'>
Now Read This:<ol>
<li><a href='http://www.polepositionmarketing.com/emp/five-questions-selecting-blogging-platform/' rel='bookmark' title='Five Questions You Need To Ask Before Selecting a Blogging Platform'>Five Questions You Need To Ask Before Selecting a Blogging Platform</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/make-money-giving-things/' rel='bookmark' title='Make Money Giving Things Away For Free'>Make Money Giving Things Away For Free</a></li>
<li><a href='http://www.polepositionmarketing.com/emp/selecting-a-web-host-provider-free-hosting-services/' rel='bookmark' title='Selecting a Web Host Provider: Free Hosting Services'>Selecting a Web Host Provider: Free Hosting Services</a></li>
</ol>
</div>
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