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--><generator uri="http://www.google.com/reader">Google Reader</generator><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><link rel="hub" href="http://pubsubhubbub.appspot.com/"/><title>Mobile Advertising Alerts</title><gr:continuation>CPCXx4iAqrcC</gr:continuation><link rel="self" href="http://www.google.com/reader/public/atom/user/05543256035919141087/state/com.google/alerts/16579700616111236045"/><updated>2013-05-23T10:36:38Z</updated>
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<entry gr:crawl-timestamp-msec="1369305398611">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://tech2.in.com/news/general/ubermedias-new-mobile-ad-platform-uses-your-social-media-and-location-data/874124&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABAtuL3jAVIAlAAWABiBWVuLVVT&amp;cd=_rhyHmhbzXc&amp;usg=AFQjCNF6JfI9hbv0aJ2iZ0wG4s_Jb_NE4g</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41469178/0/mobile-advertising~UberMedias-new-bmobile-adb-platform-uses-your-social-media-and-location-data">tag:google.com,2005:reader/item/0ce828cd04cf36fa</id><title type="html">UberMedia&amp;#39;s new &lt;b&gt;mobile ad&lt;/b&gt; platform uses your social media and location data</title><published>2013-05-23T10:36:38Z</published><updated>2013-05-23T10:36:38Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41469178/0/mobile-advertising~UberMedias-new-bmobile-adb-platform-uses-your-social-media-and-location-data" type="text/html"/><content type="html">&lt;table cellpadding=&quot;0&quot; cellspacing=&quot;0&quot; border=&quot;0&quot; width=&quot;100%&quot;&gt;&lt;tr&gt;&lt;td valign=&quot;top&quot;&gt;According to a report by Pandodaily, UberAds has been working to reduce the gap between the time spent on &lt;b&gt;mobile&lt;/b&gt; devices, which is 10 percent of all browsing time with the amount of digital &lt;b&gt;advertising&lt;/b&gt; dollars being allocated, standing at one percent.
&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://tech2.in.com/news/general/ubermedias-new-mobile-ad-platform-uses-your-social-media-and-location-data/874124%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABAtuL3jAVIAlAAWABiBWVuLVVT&amp;amp;cd=_rhyHmhbzXc&amp;amp;usg=AFQjCNFASxarWv_tx8UAQ_Zc0hmA30XsvQ&quot; title=&quot;http://news.google.com/news/story?ncl=http://tech2.in.com/news/general/ubermedias-new-mobile-ad-platform-uses-your-social-media-and-location-data/874124&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;/td&gt;&lt;td align=&quot;center&quot; width=&quot;80&quot; valign=&quot;top&quot;&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://tech2.in.com/news/general/ubermedias-new-mobile-ad-platform-uses-your-social-media-and-location-data/874124&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAjAAOABAtuL3jAVIAlAAWABiBWVuLVVT&amp;amp;cd=_rhyHmhbzXc&amp;amp;usg=AFQjCNF6JfI9hbv0aJ2iZ0wG4s_Jb_NE4g&quot;&gt;&lt;img border=&quot;0&quot; src=&quot;http://t2.gstatic.com/images?q=tbn:ANd9GcRmToNwCcsnRBsKZuGPLPIx_-1u4AB8DtTftJWgS4I1AsDBMJt1G5gmjuBy&quot; alt=&quot;&quot; width=&quot;80&quot; height=&quot;45&quot;&gt;&lt;/a&gt;&lt;font size=&quot;-2&quot;&gt;
&lt;br&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://tech2.in.com/news/general/ubermedias-new-mobile-ad-platform-uses-your-social-media-and-location-data/874124&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAzAAOABAtuL3jAVIAlAAWABiBWVuLVVT&amp;amp;cd=_rhyHmhbzXc&amp;amp;usg=AFQjCNF6JfI9hbv0aJ2iZ0wG4s_Jb_NE4g&quot;&gt;Tech2&lt;/a&gt;&lt;/font&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41469178/0/mobile-advertising&quot;&gt;


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</content><author><name>Tech2</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369305398611">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.thejakartapost.com/news/2013/05/23/telkomsel-ramps-mobile-ad-service.html&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABAtuL3jAVIAlAAWABiBWVuLVVT&amp;cd=_rhyHmhbzXc&amp;usg=AFQjCNH72T7DgY2joqM5ABFuDIhmI2uc-A</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41469180/0/mobile-advertising~Telkomsel-ramps-up-bmobile-adb-service">tag:google.com,2005:reader/item/4d97dd01626c4e79</id><title type="html">Telkomsel ramps up &lt;b&gt;mobile ad&lt;/b&gt; service</title><published>2013-05-23T10:36:38Z</published><updated>2013-05-23T10:36:38Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41469180/0/mobile-advertising~Telkomsel-ramps-up-bmobile-adb-service" type="text/html"/><content type="html">Adrian Suherman, the head of the company&amp;#39;s digital advertising group, said in Jakarta on Wednesday that this year alone, Telkomsel expected an &#8220;exponential growth of 200-300 percent&#8221; in revenues from the &lt;b&gt;mobile advertisement&lt;/b&gt; service as more companies &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.thejakartapost.com/news/2013/05/23/telkomsel-ramps-mobile-ad-service.html%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABAtuL3jAVIAlAAWABiBWVuLVVT&amp;amp;cd=_rhyHmhbzXc&amp;amp;usg=AFQjCNHZAa4l-XBB1gBvgnNUSf9N6jyCEw&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.thejakartapost.com/news/2013/05/23/telkomsel-ramps-mobile-ad-service.html&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41469180/0/mobile-advertising&quot;&gt;


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</content><author><name>Jakarta Post</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369286575490">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://securitywatch.pcmag.com/mobile-security/311776-lookout-to-ad-networks-shape-up-or-be-adware&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABArs_2jAVIAlAAWABiBWVuLVVT&amp;cd=AbtPDcLTLv4&amp;usg=AFQjCNGEo13oAgvuDCWNV1bcVwLi-0MiRQ</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41463891/0/mobile-advertising~Lookout-to-bAdb-Networks-Shape-Up-or-Be-Adware">tag:google.com,2005:reader/item/a0b15f2bde175c22</id><title type="html">Lookout to &lt;b&gt;Ad&lt;/b&gt; Networks: Shape Up or Be Adware</title><published>2013-05-23T05:22:55Z</published><updated>2013-05-23T05:22:55Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41463891/0/mobile-advertising~Lookout-to-bAdb-Networks-Shape-Up-or-Be-Adware" type="text/html"/><content type="html">Derek Halliday, product manager with the mobile security company Lookout, explained that the project actually began about a year ago. &amp;quot;We were working with &lt;b&gt;mobile advertisers&lt;/b&gt; to create a set of guidelines that addressed behaviors in the mobile space &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://securitywatch.pcmag.com/mobile-security/311776-lookout-to-ad-networks-shape-up-or-be-adware%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABArs_2jAVIAlAAWABiBWVuLVVT&amp;amp;cd=AbtPDcLTLv4&amp;amp;usg=AFQjCNE1u7I39C-Hr2FB25BkdCIZV_Vrbg&quot; title=&quot;http://news.google.com/news/story?ncl=http://securitywatch.pcmag.com/mobile-security/311776-lookout-to-ad-networks-shape-up-or-be-adware&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41463891/0/mobile-advertising&quot;&gt;


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</content><author><name>PC Magazine</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369286575464">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.examiner.com/article/why-more-than-30-percent-of-mobile-advertising-dollars-are-wasted&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABArs_2jAVIAlAAWABiBWVuLVVT&amp;cd=AbtPDcLTLv4&amp;usg=AFQjCNFk3ldNuJ2ozraBlFHm-yyPyj482A</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41463892/0/mobile-advertising~Why-more-than-percent-of-bmobile-advertisingb-dollars-are-wasted">tag:google.com,2005:reader/item/e917a05de13fc3b6</id><title type="html">Why more than 30 percent of &lt;b&gt;mobile advertising&lt;/b&gt; dollars are wasted</title><published>2013-05-23T05:22:55Z</published><updated>2013-05-23T05:22:55Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41463892/0/mobile-advertising~Why-more-than-percent-of-bmobile-advertisingb-dollars-are-wasted" type="text/html"/><content type="html">&lt;table cellpadding=&quot;0&quot; cellspacing=&quot;0&quot; border=&quot;0&quot; width=&quot;100%&quot;&gt;&lt;tr&gt;&lt;td valign=&quot;top&quot;&gt;demonstrated accurate reporting of impressions, taps, tap-through-rate, visits, views, views-per-visit, average time spent, conversions, unique devices and unique device visits. Apple said its &lt;b&gt;mobile ad&lt;/b&gt; network is more streamlined than others and that &lt;b&gt;...&lt;/b&gt;
&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.examiner.com/article/why-more-than-30-percent-of-mobile-advertising-dollars-are-wasted%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABArs_2jAVIAlAAWABiBWVuLVVT&amp;amp;cd=AbtPDcLTLv4&amp;amp;usg=AFQjCNF-stB8u__HLvZaH1RNL2osrLehYQ&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.examiner.com/article/why-more-than-30-percent-of-mobile-advertising-dollars-are-wasted&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;/td&gt;&lt;td align=&quot;center&quot; width=&quot;80&quot; valign=&quot;top&quot;&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://www.examiner.com/article/why-more-than-30-percent-of-mobile-advertising-dollars-are-wasted&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAjAAOABArs_2jAVIAlAAWABiBWVuLVVT&amp;amp;cd=AbtPDcLTLv4&amp;amp;usg=AFQjCNFk3ldNuJ2ozraBlFHm-yyPyj482A&quot;&gt;&lt;img border=&quot;0&quot; src=&quot;http://t1.gstatic.com/images?q=tbn:ANd9GcS6R3V7uf-_v98CnMRqKnRt0_Gtrj0kaqovbepyzIp3o5hecVMrK0-m8Xg&quot; alt=&quot;&quot; width=&quot;80&quot; height=&quot;75&quot;&gt;&lt;/a&gt;&lt;font size=&quot;-2&quot;&gt;
&lt;br&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://www.examiner.com/article/why-more-than-30-percent-of-mobile-advertising-dollars-are-wasted&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAzAAOABArs_2jAVIAlAAWABiBWVuLVVT&amp;amp;cd=AbtPDcLTLv4&amp;amp;usg=AFQjCNFk3ldNuJ2ozraBlFHm-yyPyj482A&quot;&gt;Examiner.com&lt;/a&gt;&lt;/font&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41463892/0/mobile-advertising&quot;&gt;


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</content><author><name>Examiner.com</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369268949666">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.mobile-ent.biz/news/read/infographic-20-per-cent-of-mobile-users-engage-with-ads-daily/021425&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABA1cX1jAVIAlAAWABiBWVuLVVT&amp;cd=tIwmBtagexE&amp;usg=AFQjCNEdnVAHE2qtc3GyLGKZTH4ysz5mCg</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41458533/0/mobile-advertising~INFOGRAPHIC-per-cent-of-bmobileb-users-engage-with-badsb-daily">tag:google.com,2005:reader/item/c902168a2ce5e26b</id><title type="html">INFOGRAPHIC: 20 per cent of &lt;b&gt;mobile&lt;/b&gt; users engage with &lt;b&gt;ads&lt;/b&gt; daily</title><published>2013-05-23T00:29:09Z</published><updated>2013-05-23T00:29:09Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41458533/0/mobile-advertising~INFOGRAPHIC-per-cent-of-bmobileb-users-engage-with-badsb-daily" type="text/html"/><content type="html">&lt;table cellpadding=&quot;0&quot; cellspacing=&quot;0&quot; border=&quot;0&quot; width=&quot;100%&quot;&gt;&lt;tr&gt;&lt;td valign=&quot;top&quot;&gt;&lt;b&gt;Mobile advertising&lt;/b&gt; and app distribution network Tapjoy has released the &amp;#39;Redefining Virtual Currency&amp;#39; study in partnership with Yankee Group, which examines loyalty points, credit card points, airline miles, app-based virtual currencies and more &lt;b&gt;...&lt;/b&gt;
&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.mobile-ent.biz/news/read/infographic-20-per-cent-of-mobile-users-engage-with-ads-daily/021425%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABA1cX1jAVIAlAAWABiBWVuLVVT&amp;amp;cd=tIwmBtagexE&amp;amp;usg=AFQjCNEWk1Z60IImHEr-dFWg1FPDrifbJQ&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.mobile-ent.biz/news/read/infographic-20-per-cent-of-mobile-users-engage-with-ads-daily/021425&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;/td&gt;&lt;td align=&quot;center&quot; width=&quot;80&quot; valign=&quot;top&quot;&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://www.mobile-ent.biz/news/read/infographic-20-per-cent-of-mobile-users-engage-with-ads-daily/021425&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAjAAOABA1cX1jAVIAlAAWABiBWVuLVVT&amp;amp;cd=tIwmBtagexE&amp;amp;usg=AFQjCNEdnVAHE2qtc3GyLGKZTH4ysz5mCg&quot;&gt;&lt;img border=&quot;0&quot; src=&quot;http://t2.gstatic.com/images?q=tbn:ANd9GcS2MECdxM97FReHVYOSMFW6Kj2xqjRGFGTEx51dzhh9vxgX0-G-J0r0LNbv&quot; alt=&quot;&quot; width=&quot;80&quot; height=&quot;80&quot;&gt;&lt;/a&gt;&lt;font size=&quot;-2&quot;&gt;
&lt;br&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://www.mobile-ent.biz/news/read/infographic-20-per-cent-of-mobile-users-engage-with-ads-daily/021425&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAzAAOABA1cX1jAVIAlAAWABiBWVuLVVT&amp;amp;cd=tIwmBtagexE&amp;amp;usg=AFQjCNEdnVAHE2qtc3GyLGKZTH4ysz5mCg&quot;&gt;Mobile Entertainment&lt;/a&gt;&lt;/font&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41458533/0/mobile-advertising&quot;&gt;


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</content><author><name>Mobile Entertainment</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369252108482">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.dmwmedia.com/news/2013/05/21/hasoffers-raises-9-4-million&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABAi8L0jAVIAlAAWABiBWVuLVVT&amp;cd=kyUshIRyguo&amp;usg=AFQjCNHghhwjGqg-rxkyDXeiAt9h25JTTw</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41452005/0/mobile-advertising~HasOffers-Raises-Million">tag:google.com,2005:reader/item/e549db12bf2bb16a</id><title type="html">HasOffers Raises $9.4 Million</title><published>2013-05-22T19:48:28Z</published><updated>2013-05-22T19:48:28Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41452005/0/mobile-advertising~HasOffers-Raises-Million" type="text/html"/><content type="html">&lt;table cellpadding=&quot;0&quot; cellspacing=&quot;0&quot; border=&quot;0&quot; width=&quot;100%&quot;&gt;&lt;tr&gt;&lt;td valign=&quot;top&quot;&gt;HasOffers, the SAAS &lt;b&gt;mobile advertising&lt;/b&gt; attribution company, has raised $9.4 million in its first round of funding, led by Accel Partners, along with participation by Seattle investors Rob Glaser, founder of RealNetworks, and Chris DeVore of Founder&amp;#39;s &lt;b&gt;...&lt;/b&gt;
&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.dmwmedia.com/news/2013/05/21/hasoffers-raises-9-4-million%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABAi8L0jAVIAlAAWABiBWVuLVVT&amp;amp;cd=kyUshIRyguo&amp;amp;usg=AFQjCNE7XgbtgHiYw8zjjS4xYtGbFc81lw&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.dmwmedia.com/news/2013/05/21/hasoffers-raises-9-4-million&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;/td&gt;&lt;td align=&quot;center&quot; width=&quot;80&quot; valign=&quot;top&quot;&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://www.dmwmedia.com/news/2013/05/21/hasoffers-raises-9-4-million&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAjAAOABAi8L0jAVIAlAAWABiBWVuLVVT&amp;amp;cd=kyUshIRyguo&amp;amp;usg=AFQjCNHghhwjGqg-rxkyDXeiAt9h25JTTw&quot;&gt;&lt;img border=&quot;0&quot; src=&quot;http://t3.gstatic.com/images?q=tbn:ANd9GcS7kVMz0uQnB00-Zj86tvzMBlqGbtduKSI_2geiZsCSndCL-mBEGBcKzp0&quot; alt=&quot;&quot; width=&quot;80&quot; height=&quot;80&quot;&gt;&lt;/a&gt;&lt;font size=&quot;-2&quot;&gt;
&lt;br&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://www.dmwmedia.com/news/2013/05/21/hasoffers-raises-9-4-million&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAzAAOABAi8L0jAVIAlAAWABiBWVuLVVT&amp;amp;cd=kyUshIRyguo&amp;amp;usg=AFQjCNHghhwjGqg-rxkyDXeiAt9h25JTTw&quot;&gt;Digital Media Wire&lt;/a&gt;&lt;/font&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41452005/0/mobile-advertising&quot;&gt;


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</content><author><name>Digital Media Wire</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369252108482">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.mobile-ent.biz/news/read/mocean-mobile-upgrades-its-core-ad-serving-technology/021426&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABAi8L0jAVIAlAAWABiBWVuLVVT&amp;cd=kyUshIRyguo&amp;usg=AFQjCNGpxS68FEjQex7llsbgJ_MMUlwe3A</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41452006/0/mobile-advertising~Mocean-bMobileb-upgrades-its-core-badbserving-technology">tag:google.com,2005:reader/item/8359240eb6eb5f45</id><title type="html">Mocean &lt;b&gt;Mobile&lt;/b&gt; upgrades its core &lt;b&gt;ad&lt;/b&gt;-serving technology</title><published>2013-05-22T19:48:28Z</published><updated>2013-05-22T19:48:28Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41452006/0/mobile-advertising~Mocean-bMobileb-upgrades-its-core-badbserving-technology" type="text/html"/><content type="html">A newly published report by IDC found that &lt;b&gt;mobile advertising&lt;/b&gt; spending in the US grew by 88 per cent in 2012, to a total of $4.5 billion, up from $2.4 billion in 2011. Furthermore, publishers controlled 52 per cent of US mobile display ad spending in &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.mobile-ent.biz/news/read/mocean-mobile-upgrades-its-core-ad-serving-technology/021426%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABAi8L0jAVIAlAAWABiBWVuLVVT&amp;amp;cd=kyUshIRyguo&amp;amp;usg=AFQjCNHWeEHSco2CF6qDDB8aa4x3RgBDng&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.mobile-ent.biz/news/read/mocean-mobile-upgrades-its-core-ad-serving-technology/021426&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41452006/0/mobile-advertising&quot;&gt;


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</content><author><name>Mobile Entertainment</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235929825">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.baystreet.ca/viewarticle.aspx%3Fid%3D404354&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;cd=WO1Um9ZogGM&amp;usg=AFQjCNERnX5Cyhs2emXWysyvKwjgEEXeAQ</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41445280/0/mobile-advertising~Monster-Arts-CEO-Irving-Walks-Away-with-CTIA-bMobileb-Visionary-Award">tag:google.com,2005:reader/item/60d0e3fcb41ebc9b</id><title type="html">Monster Arts&amp;#39; CEO, Irving, Walks Away with 2013 CTIA &lt;b&gt;Mobile&lt;/b&gt; Visionary Award</title><published>2013-05-22T15:18:49Z</published><updated>2013-05-22T15:18:49Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41445280/0/mobile-advertising~Monster-Arts-CEO-Irving-Walks-Away-with-CTIA-bMobileb-Visionary-Award" type="text/html"/><content type="html">Monster Arts (OTCQB: MONT), formerly Monster Offers, a leading mobile marketing and app technology innovator focused on &lt;b&gt;mobile advertising&lt;/b&gt; consulting, Daily Deal aggregation and more, is very pleased to announce today that its CEO, Wayne Irving II, has &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.baystreet.ca/viewarticle.aspx%253Fid%253D404354%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=WO1Um9ZogGM&amp;amp;usg=AFQjCNGLvHz0xAeb9zzV-4aUSeZPgty2uA&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.baystreet.ca/viewarticle.aspx%3Fid%3D404354&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41445280/0/mobile-advertising&quot;&gt;


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</content><author><name>Baystreet.ca</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235929773">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.computerweekly.com/news/2240184520/Consumers-call-out-for-sponsored-mobile-phone-bills&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;cd=WO1Um9ZogGM&amp;usg=AFQjCNHC6hF9y4yvGnA0NblhCeoadYLR7Q</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41445281/0/mobile-advertising~Consumers-call-out-for-sponsored-bmobileb-phone-bills">tag:google.com,2005:reader/item/28ada3863b3202e1</id><title type="html">Consumers call out for sponsored &lt;b&gt;mobile&lt;/b&gt; phone bills</title><published>2013-05-22T15:18:49Z</published><updated>2013-05-22T15:18:49Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41445281/0/mobile-advertising~Consumers-call-out-for-sponsored-bmobileb-phone-bills" type="text/html"/><content type="html">&#8220;According to eMarketer, advertisers spend more per user on &lt;b&gt;mobile advertising&lt;/b&gt; in the UK than any other country,&amp;quot; said Louis Brun, senior vice president of Guavus. &amp;quot;The latest IAB (Internet Advertisers Bureau) figures shows &lt;b&gt;mobile advertising&lt;/b&gt; in the UK &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.computerweekly.com/news/2240184520/Consumers-call-out-for-sponsored-mobile-phone-bills%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=WO1Um9ZogGM&amp;amp;usg=AFQjCNGYT2fP5qdL_i6Kpw1gue3NHaGflA&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.computerweekly.com/news/2240184520/Consumers-call-out-for-sponsored-mobile-phone-bills&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41445281/0/mobile-advertising&quot;&gt;


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</content><author><name>ComputerWeekly.com</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235926177">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://mediajobs.com/ubermedia-launches-new-mobile-targeting-system-as-brands-splash-out-on-summer-season-mobile-ads/3032/&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;cd=WO1Um9ZogGM&amp;usg=AFQjCNE4uT64R7JPR-tZWJqhWmgD6XwlCg</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41445283/0/mobile-advertising~UberMedia-launches-new-bmobileb-targeting-system-as-brands-splash-out-on-bb">tag:google.com,2005:reader/item/c3b4ea1fd823b39b</id><title type="html">UberMedia launches new &lt;b&gt;mobile&lt;/b&gt; targeting system as brands splash out on &lt;b&gt;...&lt;/b&gt;</title><published>2013-05-22T15:18:46Z</published><updated>2013-05-22T15:18:46Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41445283/0/mobile-advertising~UberMedia-launches-new-bmobileb-targeting-system-as-brands-splash-out-on-bb" type="text/html"/><content type="html">&lt;table cellpadding=&quot;0&quot; cellspacing=&quot;0&quot; border=&quot;0&quot; width=&quot;100%&quot;&gt;&lt;tr&gt;&lt;td valign=&quot;top&quot;&gt;Pasadena-based &lt;b&gt;mobile advertising&lt;/b&gt; startup UberMedia is aiming to capitalize on a potentially breakthrough quarter for the &lt;b&gt;mobile ad&lt;/b&gt; industry with the launch of a new ad product dubbed UberAds. Those holding media jobs in &lt;b&gt;mobile advertising&lt;/b&gt; agencies are &lt;b&gt;...&lt;/b&gt;
&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://mediajobs.com/ubermedia-launches-new-mobile-targeting-system-as-brands-splash-out-on-summer-season-mobile-ads/3032/%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=WO1Um9ZogGM&amp;amp;usg=AFQjCNFOyDyGMdBgqrghZjHtSnnT3R50pQ&quot; title=&quot;http://news.google.com/news/story?ncl=http://mediajobs.com/ubermedia-launches-new-mobile-targeting-system-as-brands-splash-out-on-summer-season-mobile-ads/3032/&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;/td&gt;&lt;td align=&quot;center&quot; width=&quot;80&quot; valign=&quot;top&quot;&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://mediajobs.com/ubermedia-launches-new-mobile-targeting-system-as-brands-splash-out-on-summer-season-mobile-ads/3032/&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAjAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=WO1Um9ZogGM&amp;amp;usg=AFQjCNE4uT64R7JPR-tZWJqhWmgD6XwlCg&quot;&gt;&lt;img border=&quot;0&quot; src=&quot;http://t2.gstatic.com/images?q=tbn:ANd9GcRIGGeQhXSZ63FlE61nPfc0X72XefYHW9e0ubP4-gHTnIbWvUqvORGZ8s6H&quot; alt=&quot;&quot; width=&quot;80&quot; height=&quot;53&quot;&gt;&lt;/a&gt;&lt;font size=&quot;-2&quot;&gt;
&lt;br&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://mediajobs.com/ubermedia-launches-new-mobile-targeting-system-as-brands-splash-out-on-summer-season-mobile-ads/3032/&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAzAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=WO1Um9ZogGM&amp;amp;usg=AFQjCNE4uT64R7JPR-tZWJqhWmgD6XwlCg&quot;&gt;MediaJobs.com&lt;/a&gt;&lt;/font&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41445283/0/mobile-advertising&quot;&gt;


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</content><author><name>MediaJobs.com</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235926127">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.adotas.com/2013/05/does-mobile-display-even-work-how-geo-location-and-cross-platform-ads-will-change-the-game/&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;cd=WO1Um9ZogGM&amp;usg=AFQjCNFX4o3YCF_7-dSkwHgvsgKoJv04hA</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41445284/0/mobile-advertising~Does-bMobileb-Display-Even-Work-How-GeoLocation-and-CrossPlatform-bAdsb-bb">tag:google.com,2005:reader/item/b8b39b8a89c325cc</id><title type="html">Does &lt;b&gt;Mobile&lt;/b&gt; Display Even Work? How Geo-Location and Cross-Platform &lt;b&gt;Ads&lt;/b&gt; &lt;b&gt;...&lt;/b&gt;</title><published>2013-05-22T15:18:46Z</published><updated>2013-05-22T15:18:46Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41445284/0/mobile-advertising~Does-bMobileb-Display-Even-Work-How-GeoLocation-and-CrossPlatform-bAdsb-bb" type="text/html"/><content type="html">ADOTAS &#x2014; The potential of &lt;b&gt;mobile advertising&lt;/b&gt; is huge. And yet, many are still wondering when the platform will finally mature enough to handle the more immersive forms of advertising and rich-media engagement currently experienced on desktop display.&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.adotas.com/2013/05/does-mobile-display-even-work-how-geo-location-and-cross-platform-ads-will-change-the-game/%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=WO1Um9ZogGM&amp;amp;usg=AFQjCNEeZDEAANHWn5YXdOsvB3yM0wlk_g&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.adotas.com/2013/05/does-mobile-display-even-work-how-geo-location-and-cross-platform-ads-will-change-the-game/&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41445284/0/mobile-advertising&quot;&gt;


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</content><author><name>ADOTAS</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235926099">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://techcircle.vccircle.com/2013/05/22/mobile-advertising-firm-adiquity-offers-geo-sense-to-target-location-specific-audience/&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;cd=WO1Um9ZogGM&amp;usg=AFQjCNH1quFltVTBpLAboofvTI51nSBdFQ</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41445287/0/mobile-advertising~bMobile-advertisingb-firm-AdIQuity-offers-Geo-Sense-to-target-locationspecific-bb">tag:google.com,2005:reader/item/d7dc0352eabe5073</id><title type="html">&lt;b&gt;Mobile advertising&lt;/b&gt; firm AdIQuity offers Geo Sense to target location-specific &lt;b&gt;...&lt;/b&gt;</title><published>2013-05-22T15:18:46Z</published><updated>2013-05-22T15:18:46Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41445287/0/mobile-advertising~bMobile-advertisingb-firm-AdIQuity-offers-Geo-Sense-to-target-locationspecific-bb" type="text/html"/><content type="html">Bangalore-based &lt;b&gt;mobile advertising&lt;/b&gt; company AdIQuity Technologies Pvt Ltd, which owns and operates the &lt;b&gt;mobile advertising&lt;/b&gt; platform AdIQuity, has come up with a new feature called Geo Sense, which enables &lt;b&gt;mobile advertisers&lt;/b&gt; to select and target &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://techcircle.vccircle.com/2013/05/22/mobile-advertising-firm-adiquity-offers-geo-sense-to-target-location-specific-audience/%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=WO1Um9ZogGM&amp;amp;usg=AFQjCNHjmBYAkOdzdNM9Qsv2AU1zCZldug&quot; title=&quot;http://news.google.com/news/story?ncl=http://techcircle.vccircle.com/2013/05/22/mobile-advertising-firm-adiquity-offers-geo-sense-to-target-location-specific-audience/&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41445287/0/mobile-advertising&quot;&gt;


&amp;nbsp;

</content><author><name>VC Circle</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235925975">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://adage.com/article/news/wasting-money-mobile-ads/241595/&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;cd=WO1Um9ZogGM&amp;usg=AFQjCNEIrScNFPifKcAqv3BPITzFHIvZ8Q</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41445288/0/mobile-advertising~Are-You-Wasting-Money-on-bMobile-Adsb">tag:google.com,2005:reader/item/aed8c75aa7f8ee58</id><title type="html">Are You Wasting Money on &lt;b&gt;Mobile Ads&lt;/b&gt;?</title><published>2013-05-22T15:18:45Z</published><updated>2013-05-22T15:18:45Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41445288/0/mobile-advertising~Are-You-Wasting-Money-on-bMobile-Adsb" type="text/html"/><content type="html">The debate over the value of &lt;b&gt;mobile advertising&lt;/b&gt; typically focuses on what effect, if any, it has on brand lift, sales and getting consumers into stores. But advertisers have been wasting money on mobile in the literal sense because a significant &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://adage.com/article/news/wasting-money-mobile-ads/241595/%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=WO1Um9ZogGM&amp;amp;usg=AFQjCNHAMITvXc79brJLW8pri_ZlezKAPw&quot; title=&quot;http://news.google.com/news/story?ncl=http://adage.com/article/news/wasting-money-mobile-ads/241595/&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41445288/0/mobile-advertising&quot;&gt;


&amp;nbsp;

</content><author><name>AdAge.com</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235925949">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.latimes.com/business/technology/la-fi-tn-mobile-ads-uberads-20130521,0,4129912.story&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;cd=WO1Um9ZogGM&amp;usg=AFQjCNGNgZR8DU-va-uapSJaVbpKvZSm2A</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41445290/0/mobile-advertising~New-badb-platform-targets-bmobileb-users-by-scouring-social-media">tag:google.com,2005:reader/item/1ae367165fa02ed8</id><title type="html">New &lt;b&gt;ad&lt;/b&gt; platform targets &lt;b&gt;mobile&lt;/b&gt; users by scouring social media</title><published>2013-05-22T15:18:45Z</published><updated>2013-05-22T15:18:45Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41445290/0/mobile-advertising~New-badb-platform-targets-bmobileb-users-by-scouring-social-media" type="text/html"/><content type="html">&lt;b&gt;Mobile advertising&lt;/b&gt; is about to become a lot more personal. Pasadena technology company UberMedia has launched a &lt;b&gt;mobile advertising&lt;/b&gt; platform that tracks publicly available information provided by smartphone users on their social media channels and &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.latimes.com/business/technology/la-fi-tn-mobile-ads-uberads-20130521,0,4129912.story%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABAz8PzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=WO1Um9ZogGM&amp;amp;usg=AFQjCNGPC7qLXq2I3R1yfRKUExI6GSIfow&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.latimes.com/business/technology/la-fi-tn-mobile-ads-uberads-20130521,0,4129912.story&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41445290/0/mobile-advertising&quot;&gt;


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</content><author><name>Los Angeles Times</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235595192">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.baystreet.ca/viewarticle.aspx%3Fid%3D404354&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;cd=pePudapun3A&amp;usg=AFQjCNERnX5Cyhs2emXWysyvKwjgEEXeAQ</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41444846/0/mobile-advertising~Monster-Arts-CEO-Irving-Walks-Away-with-CTIA-bMobileb-Visionary-Award">tag:google.com,2005:reader/item/9654df525fbb0671</id><title type="html">Monster Arts&amp;#39; CEO, Irving, Walks Away with 2013 CTIA &lt;b&gt;Mobile&lt;/b&gt; Visionary Award</title><published>2013-05-22T15:13:15Z</published><updated>2013-05-22T15:13:15Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41444846/0/mobile-advertising~Monster-Arts-CEO-Irving-Walks-Away-with-CTIA-bMobileb-Visionary-Award" type="text/html"/><content type="html">Monster Arts (OTCQB: MONT), formerly Monster Offers, a leading mobile marketing and app technology innovator focused on &lt;b&gt;mobile advertising&lt;/b&gt; consulting, Daily Deal aggregation and more, is very pleased to announce today that its CEO, Wayne Irving II, has &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.baystreet.ca/viewarticle.aspx%253Fid%253D404354%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=pePudapun3A&amp;amp;usg=AFQjCNGLvHz0xAeb9zzV-4aUSeZPgty2uA&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.baystreet.ca/viewarticle.aspx%3Fid%3D404354&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41444846/0/mobile-advertising&quot;&gt;


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</content><author><name>Baystreet.ca</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235595191">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.computerweekly.com/news/2240184520/Consumers-call-out-for-sponsored-mobile-phone-bills&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;cd=pePudapun3A&amp;usg=AFQjCNHC6hF9y4yvGnA0NblhCeoadYLR7Q</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41444847/0/mobile-advertising~Consumers-call-out-for-sponsored-bmobileb-phone-bills">tag:google.com,2005:reader/item/6791d49074f75ab9</id><title type="html">Consumers call out for sponsored &lt;b&gt;mobile&lt;/b&gt; phone bills</title><published>2013-05-22T15:13:15Z</published><updated>2013-05-22T15:13:15Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41444847/0/mobile-advertising~Consumers-call-out-for-sponsored-bmobileb-phone-bills" type="text/html"/><content type="html">&#8220;According to eMarketer, advertisers spend more per user on &lt;b&gt;mobile advertising&lt;/b&gt; in the UK than any other country,&amp;quot; said Louis Brun, senior vice president of Guavus. &amp;quot;The latest IAB (Internet Advertisers Bureau) figures shows &lt;b&gt;mobile advertising&lt;/b&gt; in the UK &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.computerweekly.com/news/2240184520/Consumers-call-out-for-sponsored-mobile-phone-bills%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=pePudapun3A&amp;amp;usg=AFQjCNGYT2fP5qdL_i6Kpw1gue3NHaGflA&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.computerweekly.com/news/2240184520/Consumers-call-out-for-sponsored-mobile-phone-bills&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41444847/0/mobile-advertising&quot;&gt;


&amp;nbsp;

</content><author><name>ComputerWeekly.com</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235592176">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://mediajobs.com/ubermedia-launches-new-mobile-targeting-system-as-brands-splash-out-on-summer-season-mobile-ads/3032/&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;cd=pePudapun3A&amp;usg=AFQjCNE4uT64R7JPR-tZWJqhWmgD6XwlCg</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41444848/0/mobile-advertising~UberMedia-launches-new-bmobileb-targeting-system-as-brands-splash-out-on-bb">tag:google.com,2005:reader/item/26822121107c259f</id><title type="html">UberMedia launches new &lt;b&gt;mobile&lt;/b&gt; targeting system as brands splash out on &lt;b&gt;...&lt;/b&gt;</title><published>2013-05-22T15:13:12Z</published><updated>2013-05-22T15:13:12Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41444848/0/mobile-advertising~UberMedia-launches-new-bmobileb-targeting-system-as-brands-splash-out-on-bb" type="text/html"/><content type="html">&lt;table cellpadding=&quot;0&quot; cellspacing=&quot;0&quot; border=&quot;0&quot; width=&quot;100%&quot;&gt;&lt;tr&gt;&lt;td valign=&quot;top&quot;&gt;Pasadena-based &lt;b&gt;mobile advertising&lt;/b&gt; startup UberMedia is aiming to capitalize on a potentially breakthrough quarter for the &lt;b&gt;mobile ad&lt;/b&gt; industry with the launch of a new ad product dubbed UberAds. Those holding media jobs in &lt;b&gt;mobile advertising&lt;/b&gt; agencies are &lt;b&gt;...&lt;/b&gt;
&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://mediajobs.com/ubermedia-launches-new-mobile-targeting-system-as-brands-splash-out-on-summer-season-mobile-ads/3032/%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=pePudapun3A&amp;amp;usg=AFQjCNFOyDyGMdBgqrghZjHtSnnT3R50pQ&quot; title=&quot;http://news.google.com/news/story?ncl=http://mediajobs.com/ubermedia-launches-new-mobile-targeting-system-as-brands-splash-out-on-summer-season-mobile-ads/3032/&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;/td&gt;&lt;td align=&quot;center&quot; width=&quot;80&quot; valign=&quot;top&quot;&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://mediajobs.com/ubermedia-launches-new-mobile-targeting-system-as-brands-splash-out-on-summer-season-mobile-ads/3032/&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAjAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=pePudapun3A&amp;amp;usg=AFQjCNE4uT64R7JPR-tZWJqhWmgD6XwlCg&quot;&gt;&lt;img border=&quot;0&quot; src=&quot;http://t2.gstatic.com/images?q=tbn:ANd9GcRIGGeQhXSZ63FlE61nPfc0X72XefYHW9e0ubP4-gHTnIbWvUqvORGZ8s6H&quot; alt=&quot;&quot; width=&quot;80&quot; height=&quot;53&quot;&gt;&lt;/a&gt;&lt;font size=&quot;-2&quot;&gt;
&lt;br&gt;&lt;a href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://mediajobs.com/ubermedia-launches-new-mobile-targeting-system-as-brands-splash-out-on-summer-season-mobile-ads/3032/&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoAzAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=pePudapun3A&amp;amp;usg=AFQjCNE4uT64R7JPR-tZWJqhWmgD6XwlCg&quot;&gt;MediaJobs.com&lt;/a&gt;&lt;/font&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41444848/0/mobile-advertising&quot;&gt;


&amp;nbsp;

</content><author><name>MediaJobs.com</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235592127">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://www.adotas.com/2013/05/does-mobile-display-even-work-how-geo-location-and-cross-platform-ads-will-change-the-game/&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;cd=pePudapun3A&amp;usg=AFQjCNFX4o3YCF_7-dSkwHgvsgKoJv04hA</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41444850/0/mobile-advertising~Does-bMobileb-Display-Even-Work-How-GeoLocation-and-CrossPlatform-bAdsb-bb">tag:google.com,2005:reader/item/5669281617f7195f</id><title type="html">Does &lt;b&gt;Mobile&lt;/b&gt; Display Even Work? How Geo-Location and Cross-Platform &lt;b&gt;Ads&lt;/b&gt; &lt;b&gt;...&lt;/b&gt;</title><published>2013-05-22T15:13:12Z</published><updated>2013-05-22T15:13:12Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41444850/0/mobile-advertising~Does-bMobileb-Display-Even-Work-How-GeoLocation-and-CrossPlatform-bAdsb-bb" type="text/html"/><content type="html">ADOTAS &#x2014; The potential of &lt;b&gt;mobile advertising&lt;/b&gt; is huge. And yet, many are still wondering when the platform will finally mature enough to handle the more immersive forms of advertising and rich-media engagement currently experienced on desktop display.&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://www.adotas.com/2013/05/does-mobile-display-even-work-how-geo-location-and-cross-platform-ads-will-change-the-game/%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=pePudapun3A&amp;amp;usg=AFQjCNEeZDEAANHWn5YXdOsvB3yM0wlk_g&quot; title=&quot;http://news.google.com/news/story?ncl=http://www.adotas.com/2013/05/does-mobile-display-even-work-how-geo-location-and-cross-platform-ads-will-change-the-game/&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41444850/0/mobile-advertising&quot;&gt;


&amp;nbsp;

</content><author><name>ADOTAS</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235592059">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://techcircle.vccircle.com/2013/05/22/mobile-advertising-firm-adiquity-offers-geo-sense-to-target-location-specific-audience/&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;cd=pePudapun3A&amp;usg=AFQjCNH1quFltVTBpLAboofvTI51nSBdFQ</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41444851/0/mobile-advertising~bMobile-advertisingb-firm-AdIQuity-offers-Geo-Sense-to-target-locationspecific-bb">tag:google.com,2005:reader/item/08144a51cf4f2d7e</id><title type="html">&lt;b&gt;Mobile advertising&lt;/b&gt; firm AdIQuity offers Geo Sense to target location-specific &lt;b&gt;...&lt;/b&gt;</title><published>2013-05-22T15:13:12Z</published><updated>2013-05-22T15:13:12Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41444851/0/mobile-advertising~bMobile-advertisingb-firm-AdIQuity-offers-Geo-Sense-to-target-locationspecific-bb" type="text/html"/><content type="html">Bangalore-based &lt;b&gt;mobile advertising&lt;/b&gt; company AdIQuity Technologies Pvt Ltd, which owns and operates the &lt;b&gt;mobile advertising&lt;/b&gt; platform AdIQuity, has come up with a new feature called Geo Sense, which enables &lt;b&gt;mobile advertisers&lt;/b&gt; to select and target &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://techcircle.vccircle.com/2013/05/22/mobile-advertising-firm-adiquity-offers-geo-sense-to-target-location-specific-audience/%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=pePudapun3A&amp;amp;usg=AFQjCNHjmBYAkOdzdNM9Qsv2AU1zCZldug&quot; title=&quot;http://news.google.com/news/story?ncl=http://techcircle.vccircle.com/2013/05/22/mobile-advertising-firm-adiquity-offers-geo-sense-to-target-location-specific-audience/&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41444851/0/mobile-advertising&quot;&gt;


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</content><author><name>VC Circle</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
<entry gr:crawl-timestamp-msec="1369235592008">
<feedburner:origLink>http://www.google.com/url?sa=X&amp;q=http://adage.com/article/news/wasting-money-mobile-ads/241595/&amp;ct=ga&amp;cad=CAEQARgAIAAoATAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;cd=pePudapun3A&amp;usg=AFQjCNEIrScNFPifKcAqv3BPITzFHIvZ8Q</feedburner:origLink><id gr:original-id="http://feeds.feedblitz.com/~/41444852/0/mobile-advertising~Are-You-Wasting-Money-on-bMobile-Adsb">tag:google.com,2005:reader/item/0eae35f5adaf018f</id><title type="html">Are You Wasting Money on &lt;b&gt;Mobile Ads&lt;/b&gt;?</title><published>2013-05-22T15:13:12Z</published><updated>2013-05-22T15:13:12Z</updated><link rel="alternate" href="http://feeds.feedblitz.com/~/41444852/0/mobile-advertising~Are-You-Wasting-Money-on-bMobile-Adsb" type="text/html"/><content type="html">The debate over the value of &lt;b&gt;mobile advertising&lt;/b&gt; typically focuses on what effect, if any, it has on brand lift, sales and getting consumers into stores. But advertisers have been wasting money on mobile in the literal sense because a significant &lt;b&gt;...&lt;/b&gt;&lt;br&gt;&lt;a style=&quot;color:#228822&quot; href=&quot;http://feeds.feedblitz.com/~/t/0/0/mobile-advertising/~www.google.com/url?sa=X&amp;amp;q=http://news.google.com/news/story%3Fncl%3Dhttp://adage.com/article/news/wasting-money-mobile-ads/241595/%26hl%3Den%26geo%3Dus&amp;amp;ct=ga&amp;amp;cad=CAEQARgAIAAoBjAAOABA-cDzjAVIAlAAWABiBWVuLVVT&amp;amp;cd=pePudapun3A&amp;amp;usg=AFQjCNHAMITvXc79brJLW8pri_ZlezKAPw&quot; title=&quot;http://news.google.com/news/story?ncl=http://adage.com/article/news/wasting-money-mobile-ads/241595/&amp;amp;hl=en&amp;amp;geo=us&quot;&gt;See all stories on this topic &#xBB;&lt;/a&gt;&lt;Img align=&quot;left&quot; border=&quot;0&quot; height=&quot;1&quot; width=&quot;1&quot; style=&quot;border:0;float:left;margin:0;padding:0&quot; hspace=&quot;0&quot; src=&quot;http://feeds.feedblitz.com/~/i/41444852/0/mobile-advertising&quot;&gt;


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</content><author><name>AdAge.com</name></author><source gr:stream-id="user/05543256035919141087/state/com.google/alerts/16579700616111236045"><id>tag:google.com,2005:reader/user/05543256035919141087/state/com.google/alerts/16579700616111236045</id><title type="html">Google Alerts - mobile advertising</title></source></entry>
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