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How to Integrate Your Brand into Your Office Design
2015-02-17 00:31 UTC by

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Branding and Office Design

Whether you work from home or commute to an office, odds are you spend a sizable chunk of your valuable time in your workspace. I should know, I spend an inordinate amount of time in mine. Mine also happens to be my bedroom, so there is that.

That being said, decorating your office can have more of an impact than you think, both on you personally as...

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A Sing-Along Year: The Catchiest Jingles of 2014
2015-01-26 03:32 UTC by

Marketing Jingles

I don’t know about you, but I firmly believe music holds power. A lot of power. I’m a faith kind of girl, so in particular I believe worship music holds extreme power, but all types of music can be powerful when it comes to bringing to mind memories of days gone by, or uniting a group of people in a way that only music can.

...

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Signage in Business: Effective Tips for Quality Designs
2015-01-14 18:22 UTC by

Business Signage

Open for biz but not quite sure how to get the word out? Many businesses utilize signage such as banners to capture the attention wandering eyes.

Banners can be used for announcements, to promote products, and even just to look cool and raise awareness of your company’s name in the minds and hearts of onlookers. Signage can at times be an...

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‘Smarketing’ Harmonizes Sales & Marketing Departments
2015-01-03 00:13 UTC by

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Smarketing

It’s no great business secret that sales and marketing departments are often at odds with one another. The problem usually starts with the idea that marketing and sales are needed at different points of the customer purchasing cycle.

This attitude that “we’re only responsible for our portion of the cycle” creates the feeling...

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#Entrepreneurs: Which Mobile Phone Is Best for Biz?
2014-10-07 15:55 UTC by

Mobile Business

In the biz world, Windows crushed Apple to become the preferred operating system for the office. (Seriously, I ADORE my Macbook. This twisted little reality I shall never understand. Just sayin’.)

So just what was Window’s evil little plan to achieve such technological world domination? Deceptively simple really. They did it by...

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#BGB Tutorial: 4 Freelance Blunders to Make You Go Woops! Or DUH. (You pick.)
2014-09-07 02:08 UTC by

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Whoever has ever said freelancing is “easy” should be strung up by their toes and dangled over a balcony somewhere, mouth stuffed with oversized gooey marsh mallows to muffle the screams. (I know, I have weird notions of torture.) 

Those individuals clearly don’t know Jack. (Or even Jill for that matter.)

...

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Back to Basics: 5 Ways to Attract Attention to Your Home Biz
2014-08-13 15:14 UTC by

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Home Business Exposure

Time to revisit some basics. I think it’s good to do that on occasion, don’t you?

Frankly I think everyone should make a point to do it, at least every other month or so, myself included. It can be easy to get lost in the day to day of running your business, and find you’re glossing over the basics or missing them altogether,...

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